Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to buy a brand-new automobile and there are several models which fit your criteria. How do you select the best one for you? Well, you read the reviews.

With the help of other consumers, you manage to choose one that works for you. That's how favorable reviews transform consumers into consumers.

Source: Consumer Affairs

Users Checking Out Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users

Mobile users prefer to get things done much faster. For that reason, buying decisions are made quickly.

Online reviews are clearly persuasive, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

30% Of Clients Feel Comfortable With A Business Which Responds To Online Reviews

Staying connected with your customers creates trust. Even something as simple as responding to their comments and reviews can make them feel appreciated.

As you might expect, customers who feel this way are going to invest more money with a business.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star ranking is the first thing consumers see. Still, users take note of other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA customers.

Source: Statista

Customer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the maker states. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

Many Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a average or unfavorable one.

Source: Brightlocal

15 Percent Of Customers Do Not Trust Businesses Without Online Reviews

No trust indicates no interactions. 15% of potential clients will not even think about working with a business they can't discover viewpoints about.

Source: Statuslabs

US Buyers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews

When people read reviews, they concentrate on various elements of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US clients.

Source: Statista

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Use An Organisation

This stat is one of many that show the importance of online scores. Now that news of consumer satisfaction travels this quick, keeping your consumers pleased is more vital than ever.

57 percent of consumers have searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Moreover, 11 percent looked only for businesses with a best five star ranking.

Source: Brightlocal

Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions

Facebook is presently the most popular social network which can also influence our buying preferences.

According to social reviews statistics, Facebook affects the majority of users' purchase choices.

Facebook reviews statistics expose that four out of five users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

83% Of All Younger Customers Were Invited To Leave A Review Recently

Of those invited, 80% of consumers did post a review. Overall, companies have asked 66% of all consumers to give a review on their company.

Source: Brightlocal

63.6 Percent Of Customers Check Out Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

These online review stats show the basic appeal of a website can only presume when it concerns trust.

Source: Review Trackers

89% Of Consumers Prefer To Read Reviews On Their Smartphones

Be it through an app or a mobile internet browser, people young and old choose to read reviews on their phones.

Source: Statista

64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out consumer reviews, agree that it increases their purchasing confidence.

Organizations utilize the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

49% Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Purchasing Decision

Customers value not only the quality or nature of the reviews, but they consider their number and recency also.

The share of consumers, who take notice of the number of reviews is presently at 46%.

Source: Brightlocal

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated material can do miracles in regards to conversions.

A single review can have a substantial impact on your business.

A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44% boost.

Source: RevLocal

90 Percent Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about first impressions, right?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your website.

Source: Martech Zone