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53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Negative Reviews
Online review stats prove that 63% of client reviews stay without a response. That's regrettable, since those businesses are losing clients that way.
Source: Review Trackers
95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
71% Of Millennials Browse Customer Reviews Of Professional Services
Majority of all individuals in need of an expert service turn to online reviews.
According to online reviews data, 59% used online reviews to pick a medical professional or an attorney.
Young people (age 18-35) are a lot more inclined to employ a professional based on online reviews. Only 19% of millennials will think about working with a legal representative without any.
Source: Thomson Reuters
83% Of All Young Shoppers Were Invited To Post A Review Recently
Of those asked, 80% of clients did submit a review. In general, businesses have asked 66% of all consumers to submit a review on their business.
Source: Brightlocal
86% Of Customers Would Consider Writing A Review For A Business
Your consumers are your most valuable resource, and it's not only because of the cash they invest at your business. If you provide a good experience, they will want to share it.
Source: Brightlocal
Google Represents 57.5% Of All Reviews Around The Globe
Google is the clear winner as far as distribution goes, but they are not the only ones in the game.
These are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More
We already touched upon the positive and negative reviews and their impact on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. Customers expect to see some negative reviews.
Source: Capterra
53 Percent Of Americans Consider Item Reviews And Rankings As The Most Vital Part Of Online Shopping.
Today's shoppers are wary and want the best bang for their buck. It's no wonder that they consider reading reviews as a huge part of the buying decision.
Source: Statista
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
61 Percent Of Local Businesses Have An Average Rating Of 4 To 5 Stars
Overall two thirds of companies have outstanding and great rankings. Just 5% of companies have a score listed below three stars.
Source: Brightlocal
The Majority Of Popular Items Have An Average Ranking Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a little a gripe. That's why it is unnatural to get perfect 5 star rankings. Often a lower rating in fact helps your overall rating.
According to customer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center