If They Were Asked, 77% Of Customers Would Undoubtedly Leave A Review

More than a 35% would leave a review to educate others about their consumer experience and 24% would likely direct their review to the business itself.

Over a 26% would want to post a review to assist other individuals with their decision making process.

Source: Podium

Majority Of Customers Won't Use A Service If It Has Less Than A 4 Star Ranking

This stat is one of lots of that illustrate the value of online rankings. Now that news of client complete satisfaction travels this quick, keeping your consumers delighted is more crucial than ever.

57% of consumers have actually looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

11% looked only for services with a best five star score.

Source: Brightlocal

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US consumers consider reviews as 'extremely influential'.

To show the importance of online reviews and rankings, did you understand that 81 percent of customers will pay more for a product with reviews and those exact same customers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

60 Percent Of Customers Seek Advice From Blog And Social Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is affected significantly by blogs and reviews on social media. With males being two times as likely to be influenced than women.

Reviews and ranking data reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

52% Of Customers Trust A Product More If It Has Negative Reviews As Well

We already discussed the negative and positive reviews and their impact on customers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. Customers anticipate to see some unfavorable reviews.

Source: Capterra

Buyers Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. For that reason, buying choices are made rapidly.

Online reviews are undoubtedly convincing, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

71% Of Millennials Search Consumer Reviews Of Expert Services

Over half of all people in need of a professional service rely on online reviews.

According to online reviews data, 59% used online reviews to choose an attorney or a physician.

Young people (age 18-35) are much more likely to work with a professional based upon online reviews. Only 19% of millennials will think about hiring a legal representative without any.

Source: Thomson Reuters

Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you wish to purchase a brand-new automobile and there are several models which fit your criteria. How do you pick the best one for you? Well, you read the reviews.

With the help of other people, you quickly decide on one that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

15 Percent Of Buyers Do Not Trust Businesses Without Online Reviews

No trust indicates no interactions. 15 percent of potential customers won't even consider working with a company they can't discover opinions about.

Source: Statuslabs

Reviews Shared On Twitter Can Boost Online Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star score is the first thing customers see. Still, users pay attention to other aspects as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American consumers.

Source: Statista