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83 Percent Of Consumers Don't Rely On Advertising
The traditional channels to reach consumers aren't as influential as they used to be. Many users who no longer trust advertisements pick to focus on consumers' suggestions online.
Source: Statuslabs
Many Best Selling Products Have An Average Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to client rating stats, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
Unfavorable Reviews Can Increase Conversion By As Much As 85%
It sounds insane, however negative reviews can be a positive factor for users to spend more time on your site. According to online review data, people spend more than five times as long on a website when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
Online Item Reviews About A Product Can Raise Its Conversion Rate By An Incredible 270 Percent
User review stats reveal the purchase probability for a product with five reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
A One Star Boost In Rating Can Lead To A 5% To 9% Increase In Business Earnings
Businesses that treat consumers well typically flourish, review sites help ensure of that.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business
The star score is the first thing customers see. Still, users take notice of other elements too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of USA customers.
Source: Statista
89% Of Individuals Like To Read Reviews Using Their Cell Phones
Be it through an app or a mobile internet browser, customers choose to read reviews on their mobile phones.
Source: Statista
Just 6% Of Consumers Do Not Rely On Client Reviews At All
According to customer review data, a tremendous 19 percent of customers always trust online reviews and never a make a purchase without reading reviews first.
Source: Statista
61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars
Typically two thirds of businesses have outstanding and great ratings. Only 5% of businesses have a rating below three stars.
Source: Brightlocal
Customers Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. Purchasing choices are made quickly.
Online reviews are undoubtedly convincing, yet online marketers haven't always come to value the power of them.
Source: Martech Zone
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency as well.
The share of clients, who focus on the number of reviews is presently at 46%.
Source: Brightlocal
82% Of Customers Visit Review Sites Due To The Fact That They Wish To Purchase An Item Or A Service And Want To Get The Truth About The Businesses Services And Products.
Review websites are locations that customers go to get the facts about a service, business or product . Users come since they have currently formed a purchase decision. The bulk of them (89%) purchase within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
95% Of Disappointed Consumers Will Go Back To A Business If A Company Takes Care Of Issues Quickly And Effectively
Consumers do not expect you to be perfect. They do anticipate you to remedy things when they go wrong. If there is nothing else a business can do to fix a problem, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70%
One negative review is enough for 35 percent of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
The Majority Of Consumers Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are surprisingly the more vocal ones.
Source: Statista
A Lone Business Review Can Raise Its Conversions By 10 Percent
Online review statistics reveal user-generated material can do wonders in terms of conversions.
A single review can have a huge impact on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer an astonishing 44% increase.
Source: RevLocal
88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Statistics reveal that reviews were more successful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista