86% Of Consumers Would Consider Composing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the cash they spend at your business. They will be willing to share it if you offer them an excellent experience.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70% Of Consumers Prefer To Discover A Business By Means Of Reviews And Short Articles, Rather Than Ads

Ads are all well and good, however it deserves attempting a different approach too. Reviews are by far the best method to discover the truth about a service or product.

Source: Statuslabs

61 Percent Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars

Typically two-thirds of companies have outstanding and great rankings. Just 5% of companies have a rating listed below three stars.

Source: Brightlocal

89% Of Buyers Want To Read Reviews On Their Mobile Devices

Be it via an app or a mobile internet browser, people young and old prefer to read reviews on their cell phones.

Source: Statista

74 Percent Of Local Companies Have At A Minimum, 1 Google Review

A single review is far from enough to enhance your website's SERP ranking.

Looking at online rankings statistics, we learnt that a company needs to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

73% Of Customers Think Consumer Reviews Are More Vital Than Star And Number Rankings

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Consumer reviews make the stats appear more authentic which is what the would-be clients are looking for. Nearly a third of customers say written reviews are the only function that makes them believe the sites' reviews are beneficial and appropriate.

Source: Fan and Fuel

60 Percent Of Consumers Consult Blog And Social Network Reviews On Their Cell Phones Before Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With males being twice as likely to be affected than ladies.

Reviews and score statistics reveal individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

30% Of Clients Feel Positive About A Business Which Responds To Online Reviews

Corresponding with your customers establishes trust. Even something as simple as reacting to their remarks and reviews can make them feel appreciated.

As you might anticipate, customers who feel this way are happy to invest more cash with a company.

Source: Statuslabs

63.6% Of Customers Check Out Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.

These online review statistics show the basic appeal of a site can only go so far when it comes to trust.

Source: Review Trackers

Only 6 Percent Of Customers Don't Rely On Customer Reviews At All

According to customer review stats, a tremendous 19 percent of customers always trust online reviews and never a make a purchase without checking out reviews.

Source: Statista

Consumers Could Spend 31% More With A Business That Has Excellent Reviews

Take notice of this fact. The more detailed other users explain your services or product, the more cash you can charge and customer review statistics reveal to us precisely how much more.

Source: Martech Zone

83% Of All Young Buyers Were Asked To Submit A Review Recently

Of those invited, 80% of consumers did submit a review. In general, businesses have actually asked 66% of all consumers to give a review on their business.

Source: Brightlocal

49 Percent Of Consumers Consider The Number Of Online Reviews As A Vital Factor In Their Purchasing Decision

Customers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of consumers, who pay attention to the variety of reviews is presently at 46 percent.

Source: Brightlocal

70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Many people check out much more reviews to get a better idea of how the business is actually doing. Don't depend on that figure alone.

Source: Brightlocal

Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer says. The reason, makers' descriptions are basically ads.

Source: Martech Zone

Negative Reviews Can Increase Conversion By Up To 85 Percent

It sounds crazy, however negative reviews can be a positive force for users to spend more time on your site. According to online review statistics, individuals spend more than five times as long on a website when they check out negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.

Source: Reevoo