If They Were Asked, 77% Of Clients Would Leave A Review

More than a 35% would post a review to educate others about their customer encounter and 24% would most likely direct their review to the company itself.

Over a 26% would be willing to give a review to help other people with their decision making process.

Source: Podium

Online Item Reviews About A Product Can Boost Its Conversion Rate By An Unprecedented 270%

User review statistics reveal the purchase probability for a product with five reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

More Than Four Negative Reviews About A Business Or Product Might Reduce Sales By 70%

One negative review suffices for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

United States Consumers View "Product Performance" To Be The Most Helpful Info In Product Reviews

When people check out reviews, they concentrate on different aspects of the shopping experience. But according to online review stats, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of US customers.

Source: Statista

67% Of Consumers Report Reviews Are A "Very Important" Factor When Choosing A Solution Provider

When clients have to choose a service provider, reviews have a huge effect on their decision.

Source: DemandGenReport

88% Of Executives Judge Reputation Risk As A Top Business Problem

Reputation management stats suggest a business's reputation doesn't impact just the clients. Potential employees likewise take a look at ratings and read reviews.

Source: Deloitte

98% Of Yelp's Browsers Bought From A Business They Found On The Website

Normally, 142 million consumers check out Yelp monthly. If you have not declared your free Yelp business page, this is as good a time as any.

Source: RevLocal

Google Represents 57.5 Percent Of All Reviews Around The Globe

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business

The star rating is the first thing customers see. Still, users focus on other factors too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista

95% Of Unhappy Customers Will Go Back To A Company If A Business Deals With Issues Rapidly And Efficiently

Consumers don't expect you to be perfect. They do anticipate you to fix things when they go wrong. If there is nothing else a business can do to fix a problem, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

Favorable Reviews Encourage 68 Percent Of Customers To Use A Local Business

Since the huge bulk of consumers check out reviews, you would want yours to be inviting to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

86 Percent Of Customers Would Consider Composing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you provide them a good experience.

Source: Brightlocal

63.6 Percent Of Customers Check Out Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics reveal the basic appeal of a site can just go so far.

Source: Review Trackers

Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are basically ads.

Source: Martech Zone

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.

Source: Statista

91 Percent Of Millennials Trust In Online Reviews As Much As Friends And Family

Online review statistics put clients' reviews as the most reliable source of recommendations. Online reviews generally bring the same weight as suggestions from family and friends.

Source: Brightlocal