60 Percent Of Consumers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is influenced considerably by blogs and reviews on social media. With men being two times as likely to be influenced than ladies.

Reviews and ranking statistics show individuals value the opinion of peers more than any other content.

Source: Collective Bias

74 Percent Of Local Companies Have At Least One Google Review

One review is far from adequate to enhance your site's SERP ranking.

Taking a look at online scores statistics, we discovered that a company requires to have approximately 40 reviews before clients "Award" it with a star.

Source: Brightlocal

63.6 Percent Of Consumers Visit Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.

These online review statistics reveal the general appeal of a website can only go so far when it pertains to trust.

Source: Review Trackers

Negative Reviews Can Boost Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review data, people spend more than 5 times as long on a site when they check out negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read customer reviews, agree that it increases their purchasing confidence.

Businesses utilize the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

83% Of Consumers Don't Rely On Advertising

The traditional channels to reach consumers aren't as influential as they used to be. The majority of users who no longer trust ads pick to take note of clients' suggestions online.

Source: Statuslabs

86 Percent Of Customers Would Think About Composing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the cash they spend at your business. If you give them a good experience, they will want to share it.

Source: Brightlocal

98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Site

Normally, 142 million consumers check out Yelp on a monthly basis. This is as good a time as any if you have not declared your free Yelp business page.

Source: RevLocal

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they check out reviews 'always' or 'very often'.

Source: Trust You

Just 6% Of Customers Don't Rely On Consumer Reviews At All

According to consumer review statistics, a whopping 19% of consumers always trust online reviews and never ever a make a purchase without checking out reviews initially.

Source: Statista

91% Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review statistics put customers' reviews as the most reliable source of suggestions. Online reviews usually bring the very same weight as advice from family and friends.

Source: Brightlocal

77% Of Users Do Not Rely On Reviews That Are Older Than Three Months

Customers don't care how excellent your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that businesses need to be continuously asking for reviews.

Source: Statuslabs

A Lot Of Popular Products Have An Average Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to customer rating statistics, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

70 Percent Of Customers Choose To Learn About A Business Through Reviews And Posts, Instead Of Ads

Advertisements are all well and good, but it deserves attempting a different approach too. Reviews are by far the very best method to discover the truth about a product or service.

Source: Statuslabs

Google Accounts For 57.5% Of All Reviews Throughout The World

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers