70 Percent Of Customers Prefer To Learn About A Business Via Short Articles And Reviews, Rather Than Ads

Ads are all well and good, but it's worth trying a different approach as well. Reviews are without a doubt the very best way to discover the truth about a product or service.

Source: Statuslabs

The Typical Review Length Has Actually Gotten 65% Shorter Since 2010

Lately reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of tweet from twitter.

Source: Review Trackers

83% Of Customers Do Not Rely On Advertising

The standard channels to reach customers aren't as prominent as they used to be. A lot of users who no longer trust ads pick to focus on customers' recommendations online.

Source: Statuslabs

Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions

Facebook is currently the most popular social media which can also affect our buying decisions.

According to social media reviews statistics, Facebook affects more than half of users' purchase decisions.

If it has favorable reviews, Facebook reviews statistics reveal that four out of five users are most likely to trust a local business.

Source: RevLocal

One-half Of All Millennial's "Constantly" Check Out Online Reviews For Businesses

Younger people know the worth of being informed. User-generated content has an indisputable impact on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been losing out on. Older people are various though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

72% Of Clients Will Not Take Action Unless They Read Some Reviews

Regardless of how enticing your marketing is, you still require customer reviews. There's no other way around it. Consumers are still happy to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

77% Of Customers Would Undoubtedly Give A Review If They Were Asked

More than a 35% would post a review to advise others about their consumer experience and 24% would most likely direct their review to the company itself.

Over a 26% would be willing to leave a review to help other people with their decision making process.

Source: Podium

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star ranking is the first thing customers see. Still, users take notice of other elements as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of United States customers.

Source: Statista

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Important Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency also.

The share of consumers, who take notice of the variety of reviews is currently at 46 percent.

Source: Brightlocal

If A Company Deals With Issues Rapidly And Efficiently, 95% Of Dissatisfied Customers Will Go Back To A Business

Customers don't expect you to be perfect. When things go wrong, they do anticipate you to remedy things. If there's nothing else a business can do to resolve an issue, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

Customer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the maker states. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone

73 Percent Of Customers Think Customer Reviews Are More Important Than Star And Number Ratings

Online review statistics make it clear individuals aren't pleased with ratings alone.

Written reviews make the statistics appear more authentic which is what the potential consumers are looking for. Practically a 3rd of customers say composed reviews are the only feature that makes them believe the sites' reviews are helpful and appropriate.

Source: Fan and Fuel

Many Best-selling Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star rankings are suspicious. Somebody always has a little a gripe. That's why it is unnatural to get perfect 5 star ratings. Often a lower ranking actually helps your overall score.

According to client rating stats, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

88% Of Executives Regard Reputation Risk As A Leading Business Problem

Reputation management statistics suggest a business's reputation doesn't impact simply the clients. Potential employees likewise look at rankings and take a look at reviews.

Source: Deloitte

89% Of Customers Want To Read Reviews Using Their Smartphones

Be it by means of an app or a mobile web browser, clients prefer to read reviews on their smart phones.

Source: Statista

91 Percent Of Millennials Have Faith In Online Reviews As Much As Loved Ones

Online review statistics place clients' reviews as the most trustworthy source of suggestions. Online reviews generally bring the exact same weight as guidance from loved ones.

Source: Brightlocal

Reviews Posted On Twitter Can Help Increase Revenues By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo