83% Of All Young Customers Were Asked To Give A Review Recently

Of those invited, 80% of consumers did leave a review. Overall, businesses have asked 66% of all consumers to leave a review on their company.

Source: Brightlocal

91% Of Millennials Have Confidence In Online Reviews As Much As Friends And Family

Online review statistics position consumers' reviews as the most reliable source of recommendations. Online reviews normally bring the same weight as recommendations from friends and family.

Source: Brightlocal

Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a remarkably low number of businesses actually utilize them.

Although we now know why client reviews are so effective, many businesses apparently don't.

Source: LsaInsider

70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people read many more reviews to get a better idea of how the business is in fact doing. Don't depend upon that fact alone.

Source: Brightlocal

52% Of Customers Trust A Product More If It Has Negative Reviews Too

We already touched upon the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. Customers anticipate to see some negative reviews.

Source: Capterra

15 Percent Of Consumers Do Not Trust Businesses Without Online Reviews

No trust means no interactions. 15% of possible consumers will not even consider working with a company they can't find opinions about.

Source: Statuslabs

Reviews Posted On Twitter Can Help Increase Online Sales By 6.46%

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

60% Of Customers Consult Blog And Social Network Reviews On Their Mobile Devices Before Shopping

In-store purchasing is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be affected than ladies.

Reviews and rating stats reveal people value the viewpoint of peers more than any other material.

Source: Collective Bias

77% Of Consumers Do Not Trust Reviews That Are Older Than 3 Months

Consumers don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

72% Of Clients Will Not Take Action Unless They Check Out Some Reviews

No matter how appealing your marketing is, you still need client reviews. There's no skirting around it. Customers are still ready to hear you out, however they rely on other people more.

Source: My Testimonial Engine

83 Percent Of Customers Do Not Trust Advertising

The traditional channels to reach clients aren't as influential as they used to be. The majority of users who no longer trust ads select to pay attention to customers' recommendations online.

Source: Statuslabs

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review statistics reveal user-generated material can do miracles in terms of conversions.

A single review can have a huge impact on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44% increase.

Source: RevLocal

If A Business Takes Care Of Problems Rapidly And Effectively, 95% Of Unhappy Consumers Will Go Back To A Business

Customers do not expect you to be perfect. They do expect you to remedy things when they go wrong. If there's absolutely nothing else a business can do to deal with a concern, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

Most Popular Items Have An Average Ranking Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Someone always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. In some cases a lower ranking in fact helps your overall score.

According to client rating stats, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

More Than Half Of Consumers Will Not Utilize A Company If It Has Less Than A 4 Star Rating

This stat is one of lots of that illustrate the value of online ratings. Now that news of client complete satisfaction travels this quick, keeping your consumers delighted is more vital than ever.

57% of customers have looked for business with more than 4 stars in 2018, which is up from 48% in 2017.

Moreover, 11% looked just for services with a best five star rating.

Source: Brightlocal

The Average Review Word Count Has Become 65% Shorter Since 2010

In recent years reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers