Consumers Might Invest 31% More With A Business That Has Excellent Reviews

Focus on this fact. The better other users describe your product and services, the more cash you can charge and consumer review statistics show us precisely just how much more.

Source: Martech Zone

Google Accounts For 57.5 Percent Of All Reviews Throughout The World

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

Here are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Use A Business

This stat is among numerous that illustrate the value of online scores. Now that news of client satisfaction travels this fast, keeping your customers pleased is more vital than ever.

57 percent of customers have actually looked for business with more than four stars in 2018, which is up from 48 percent in 2017.

Moreover, 11 percent looked just for services with an ideal five star rating.

Source: Brightlocal

63.6% Of Customers Go To Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

These online review stats show the basic appeal of a website can only go so far when it pertains to trust.

Source: Review Trackers

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

73 Percent Of Consumers Think Consumer Reviews Are More Vital Than Star And Number Ratings

Online review stats make it clear people aren't pleased with ratings alone.

Written reviews make the stats appear more authentic which is what the would-be consumers are searching for. Practically a 3rd of customers state written reviews are the only feature that makes them believe the sites' reviews are relevant and beneficial.

Source: Fan and Fuel

74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online ratings data, we discovered that a company needs to have at least 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

30% Of Customers Feel Positive About A Business Which Answers Online Reviews

Communicating with your customers develops trust. Even something as simple as reacting to their reviews and remarks can make them feel appreciated.

As you may anticipate, clients who feel this way are more willing to spend more money with a business.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company

The star score is the first thing customers see. Still, users take note of other aspects too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of US customers.

Source: Statista

Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to buy a new automobile and there are a number of models which fit your criteria. How do you pick the best one for you? Well, you read online reviews.

With the help of other consumers, you manage to select one that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

Buyers Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. Purchasing decisions are made rapidly.

Online reviews are obviously persuasive, yet marketers haven't always come to value the power of them.

Source: Martech Zone