89% Of Customers Browse A Businesses Replies To Reviews

Not only do most customers read the review replies, 30% of them highly value them. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read client reviews, concur that it increases their buying confidence.

Companies use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Favorable Reviews Encourage 68% Of Consumers To Choose Local Businesses

Given that the large majority of consumers read reviews, you'd want yours to be appealing to brand-new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

A One Star Boost In Rating Can Cause A 5% To 9% Boost In Business Profits

Businesses that treat customers fairly usually prosper, review websites help make certain of that.

Source: Statuslabs

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US shoppers consider reviews as 'very influential'.

To show the importance of online reviews and scores, did you understand that 81% of customers will pay more for an item with reviews and those exact same customers are also ready to accept slower shipping times for such items.

Source: Turntonetworks

Customers Could Spend 31 Percent More With A Business That Has Great Reviews

Take notice of this fact. The better other users explain your service or product, the more money you can charge and consumer review statistics reveal to us exactly just how much more.

Source: Martech Zone

Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the producer states. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Customers Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users choose to get things done much faster. Purchasing decisions are made rapidly.

Online reviews are obviously convincing, yet marketers haven't always come to appreciate the power of them.

Source: Martech Zone

Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of companies really utilize them.

Although we now understand why consumer reviews are so effective, the majority of businesses apparently do not.

Source: LsaInsider

Almost All Consumers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to buy a new vehicle and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.

With the help of other customers, you quickly decide on a model that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs

77% Of Customers Don't Rely On Reviews That Are Older Than 3 Months

Consumers don't care how great your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business

The star score is the first thing consumers see. Still, users take notice of other factors too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of USA consumers.

Source: Statista

Reviews Posted On Twitter Can Increase Online Sales By 6.46%

Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

Because They Want To Purchase An Item Or A Service And Desire To Get The Truth About The Businesses Products And Services, 82% Of Consumers Check Out Review Websites.

Users come since they have actually currently formed a purchase decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal

98 Percent Of Yelp's Site Visitors Bought From A Business They Discovered On The Website

Generally, 142 million consumers go to Yelp every month. This is as great a time as any if you haven't declared your free Yelp business page.

Source: RevLocal