Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

15% Of People Do Not Trust Businesses With No Online Reviews

No trust suggests no interactions. 15% of possible consumers will not even think about doing business with a company they can't discover viewpoints about.

Source: Statuslabs

Majority Of Consumers Will Not Utilize A Company If It Has Less Than A 4 Star Rating

This stat is one of lots of that highlight the value of online ratings. Now that news of client satisfaction travels this quick, keeping your customers pleased is more important than ever.

57 percent of consumers have searched for business with more than four stars in 2018, which is up from 48 percent in 2017.

Moreover, 11% looked only for businesses with a perfect five star rating.

Source: Brightlocal

89% Of Shoppers Like To Read Reviews On Their Smart Devices

Be it via an app or a mobile web browser, customers prefer to read reviews on their cell phones.

Source: Statista

86% Of Customers Would Consider Composing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the cash they invest at your business. They will be prepared to share it if you give them a great experience.

Source: Brightlocal

77% Of Clients Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how excellent your service or product was in the past. Part of why online reviews matter is since they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

70% Of Customers Prefer To Learn About A Business By Means Of Short Articles And Reviews, Rather Than Advertisements

Advertisements are all well and good, but it deserves attempting a different approach as well. Reviews are without a doubt the very best way to find the truth about a product or service.

Source: Statuslabs

73 Percent Of Customers Believe Consumer Reviews Are More Important Than Star And Number Scores

Online review stats make it clear individuals aren't satisfied with ratings alone.

Customer reviews make the statistics appear more genuine which is what the potential clients are searching for. Almost a 3rd of customers state composed reviews are the only feature that makes them think the websites' reviews are helpful and relevant.

Source: Fan and Fuel

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies doubt the integrity of online reviews. Nevertheless, they realize the enormous impact user ratings have on their business. Undesirable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

89% Of Clients Read A Companies Responses To Reviews

Not only do a lot of clients check out the review replies, 30% of them highly value them. Almost 96% read the responses to their own reviews.

Source: Brightlocal

Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions

Facebook is presently the most popular social network which can also affect our buying preferences.

According to social reviews data, Facebook affects more than half of users' purchase choices.

Facebook reviews statistics expose that four out of 5 users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

Reviews Posted On Twitter Can Help Increase Revenues By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

US Consumers View "Product Performance" To Be The Most Helpful Information In Product Reviews

When individuals check out reviews, they concentrate on different elements of the shopping experience. However according to online review stats, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA customers.

Source: Statista

Online Product Reviews About A Product Can Boost Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase probability for a product with five reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star ranking is the first thing consumers see. Still, users take notice of other aspects as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of USA customers.

Source: Statista

61% Of Local Businesses Have An Average Rating Of 4 To 5 Stars

Overall 2 out of 3 companies have excellent and awesome ratings. Only 5% of businesses have a rating listed below 3 stars.

Source: Brightlocal