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77% Of Customers Would Most Likely Leave A Review If They Were Asked
More than a 35% would do it to advise others about their client experience and 24% would undoubtedly direct their review to the business itself.
Over a 26% would be willing to leave a review to assist other individuals with their decision making process.
Source: Podium
70 Percent Of Consumers Choose To Learn About A Business Via Short Articles And Reviews, Instead Of Ads
Ads are all well and good, however it's worth trying a different approach also. Reviews are without a doubt the best method to discover the truth about a service or product.
Source: Statuslabs
83 Percent Of Consumers Don't Trust Advertising
The standard channels to reach clients aren't as prominent as they used to be. Many users who no longer trust ads choose to take note of consumers' suggestions online.
Source: Statuslabs
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they check out reviews 'always' or 'very frequently'.
Source: Trust You
70% Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. Most people read much more reviews to get a clear view of how business is in fact doing. Do not depend upon that figure alone.
Source: Brightlocal
Software Application Reviews Influence Over 98 Percent Of All Buyers
18 percent of software buyers consider reviews to be an important factor in the purchase procedure. Software reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
71% Of Millennials Search Consumer Reviews Of Professional Services
More than half of all individuals in need of a professional service rely on online reviews.
According to online reviews stats, 59% used online reviews to select a lawyer or a doctor.
Young people (age 18-35) are a lot more inclined to hire a professional based on online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
52% Of Customers Trust A Product More If It Has Unfavorable Reviews Also
We already discussed the negative and positive reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Customers expect to see some negative reviews.
Source: Capterra
89% Of Customers Prefer To Read Reviews Using Their Smartphones
Be it by means of an app or a mobile browser, people choose to read reviews on their cell phones.
Source: Statista
49 Percent Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency as well.
The share of customers, who take notice of the variety of reviews is presently at 46 percent.
Source: Brightlocal
74% Of Local Businesses Have At A Minimum, One Google Review
A single review is far from enough to enhance your site's SERP ranking.
Taking a look at online scores data, we found out that a company requires to have at least 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
More Than Half Of Consumers Will Not Use A Service If It Has Less Than A 4 Star Ranking
This stat is among lots of that illustrate the importance of online rankings. Now that news of consumer complete satisfaction travels this fast, keeping your customers happy is more vital than ever.
57% of consumers have actually looked for business with more than four stars in 2018, which is up from 48 percent in 2017.
11 percent looked only for services with an ideal five star rating.
Source: Brightlocal