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49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Buying Decision
Customers value not only the quality or nature of the reviews, however they consider their number and recency too.
The share of clients, who take note of the number of reviews is currently at 46%.
Source: Brightlocal
90 Percent Of Customers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people state about first impressions, right?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
Consider asking your visitors to compose one if you don't have reviews on your site.
Source: Martech Zone
63.6% Of Consumers Check Out Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.
These online review stats show the general popularity of a site can just presume when it pertains to trust.
Source: Review Trackers
Online Item Reviews About A Product Can Raise Its Conversion Rate By A Staggering 270%
User review stats show the purchase possibility for an item with 5 reviews is 270% higher than the very same item without reviews.
Source: Spiegel Research Center
89% Of Individuals Prefer To Read Reviews Using Their Mobile Devices
Be it via an app or a mobile browser, most people choose to read reviews on their mobile devices.
Source: Statista
73% Of Customers Believe Written Reviews Are More Vital Than Star And Number Scores
Online review stats make it clear people aren't pleased with scores alone.
Client reviews make the stats appear more authentic which is what the potential customers are trying to find. Practically a 3rd of customers say composed reviews are the only feature that makes them believe the sites' reviews are pertinent and useful.
Source: Fan and Fuel
When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Aspect
Stats reveal that reviews were more effective than TV ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the positive and negative reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. People anticipate to see some negative reviews.
Source: Capterra
Customers Might Spend 31% More With A Business That Has Great Reviews
Focus on this fact. The more detailed other users describe your product or service, the more money you can charge and consumer review statistics show us precisely how much more.
Source: Martech Zone
Google Accounts For 57.5% Of All Reviews Worldwide
Google is in the lead here, followed by Facebook as a remote second.
Here are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
91% Of Millennials Have Confidence In Online Reviews As Much As Friends And Family
Online review statistics position customers' reviews as the most trustworthy source of suggestions. Online reviews typically bring the same weight as recommendations from loved ones.
Source: Brightlocal
83% Of Clients Don't Trust Advertising
The standard channels to reach consumers aren't as prominent as they utilized to be. A lot of users who no longer trust ads pick to pay attention to clients' suggestions online.
Source: Statuslabs
The Majority Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends reveal individuals prefer to comment if they had a favorable experience, instead of a average or unfavorable one.
Source: Brightlocal
61 Percent Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars
Generally 2 out of 3 companies have great and exceptional scores. Only 5% of businesses have a ranking below three stars.
Source: Brightlocal
More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70%
One negative review suffices for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Reviews Published On Twitter Can Grow Revenues By 6.46%
Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company
The star ranking is the first thing customers see. Still, users focus on other elements as well, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA customers.
Source: Statista