49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.

The share of consumers, who focus on the number of reviews is presently at 46 percent.

Source: Brightlocal

15 Percent Of Consumers Do Not Trust Businesses Without Online Reviews

No trust suggests no interactions. 15% of possible customers won't even think about doing business with a business they can't discover opinions about.

Source: Statuslabs

83% Of All Young Customers Were Invited To Give A Review Recently

Of those asked, 80% of consumers did post a review. Overall, businesses have actually asked 66% of all clients to post a review on their company.

Source: Brightlocal

83% Of Customers Do Not Trust Advertising

The traditional channels to reach clients aren't as prominent as they used to be. A lot of users who no longer trust advertisements choose to take note of consumers' recommendations online.

Source: Statuslabs

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to buy a brand-new automobile and there are several models which fit your criteria. How do you choose the best one for you? Well, you read the reviews.

With the help of other customers, you manage to choose a model that works for you. That's how favorable reviews transform customers into clients.

Source: Consumer Affairs

73% Of Consumers Think Customer Reviews Are More Crucial Than Star And Number Rankings

Online review statistics make it clear individuals aren't pleased with scores alone.

Customer reviews make the statistics appear more genuine which is what the potential clients are searching for. Nearly a third of consumers say written reviews are the only feature that makes them think the websites' reviews are appropriate and helpful.

Source: Fan and Fuel

53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Negative Reviews

Online review statistics prove that 63% of client reviews remain without a response. That's too bad, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

The Average Review Length Has Actually Become 65% Much Shorter Since 2010

Presently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a tweet.

Source: Review Trackers

89% Of Individuals Choose To Read Reviews On Their Smart Devices

Be it through an app or a mobile internet browser, people choose to read reviews on their mobile devices.

Source: Statista

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of USA Consumers

24% of US buyers consider reviews as 'very influential'.

To show the value of online reviews and rankings, did you understand that 81 percent of customers will pay more for a product with reviews and those same customers are likewise willing to accept slower shipping times for such products.

Source: Turntonetworks

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are essentially ads.

Source: Martech Zone