54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization

The star rating is the first thing customers see. Still, users pay attention to other factors also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of US customers.

Source: Statista

Over Half Of Shoppers Aged 25 To 34 Published Reviews

According to Statista, the younger generations are clearly the more vocal ones.

Source: Statista

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Customers

24% of US consumers consider reviews as 'incredibly influential'.

To show the significance of online reviews and rankings, did you know that 81 percent of consumers will pay more for a product with reviews and those exact same consumers are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

A Lot Of Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a supplier. Online review trends show people prefer to comment if they had a positive experience, rather than a average or negative one.

Source: Brightlocal

Most Best Selling Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to client rating statistics, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the massive impact user scores have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social network which can likewise affect our buying preferences.

According to social media reviews stats, Facebook impacts over half of users' purchase decisions.

If it has favorable reviews, Facebook reviews statistics reveal that 4 out of five users are most likely to rely on a local business.

Source: RevLocal

Google Accounts For 57.5% Of All Reviews Throughout The World

Google is in the lead here, followed by Facebook as a distant second.

Here's the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

83% Of All Younger People Were Invited To Leave A Review Recently

Of those asked, 80% of consumers did leave a review. In general, businesses have actually asked 66% of all consumers to post a review on their business.

Source: Brightlocal

15 Percent Of Customers Don't Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15% of possible clients will not even think about working with a business they can't find viewpoints about.

Source: Statuslabs

72 Percent Of Consumers Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how enticing your marketing is, you still require customer reviews. There is no way around it. Clients are still ready to hear you out, however they rely on other people more.

Source: My Testimonial Engine

73% Of Customers Think Customer Reviews Are More Crucial Than Star And Number Scores

Online review stats make it clear individuals aren't satisfied with ratings alone.

Written reviews make the statistics appear more authentic which is what the would-be clients are trying to find. Nearly a 3rd of customers say composed reviews are the only feature that makes them think the websites' reviews are appropriate and beneficial.

Source: Fan and Fuel

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You