15 Percent Of Customers Do Not Trust Businesses With No Online Reviews

No trust implies no interactions. 15% of possible clients won't even think about doing business with a company they can't find opinions about.

Source: Statuslabs

89% Of Customers Read A Companies Reactions To Reviews

Not only do the majority of customers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

90 Percent Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about first impressions, right?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your website.

Source: Martech Zone

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who read consumer reviews, agree that it increases their purchasing confidence.

Companies utilize the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

49 Percent Of Consumers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.

The share of consumers, who pay attention to the variety of reviews is currently at 46 percent.

Source: Brightlocal

77% Of Clients Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how good your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Won't Utilize A Business

This stat is among many that highlight the value of online rankings. Now that news of client satisfaction travels this quick, keeping your consumers delighted is more vital than ever.

57 percent of consumers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

11 percent looked just for organizations with a best five star rating.

Source: Brightlocal

70% Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out many more reviews to get an idea of how business is actually doing. Don't depend on that fact alone.

Source: Brightlocal

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Friends And Family

Online review stats position customers' reviews as the most credible source of suggestions. Online reviews usually bring the exact same weight as guidance from friends and family.

Source: Brightlocal

83% Of Clients Don't Trust Advertising

The conventional channels to reach clients aren't as prominent as they used to be. Most users who no longer trust ads pick to focus on clients' suggestions online.

Source: Statuslabs

Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the manufacturer states. The reason, producers' descriptions are basically ads.

Source: Martech Zone

Software Application Reviews Impact Over 98% Of All Buyers

18% of software application purchasers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Just 44% Of Local Companies Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies actually make use of them.

Although we now understand why client reviews are so effective, many businesses apparently don't.

Source: LsaInsider

74 Percent Of Local Businesses Have At A Minimum, 1 Google Review

One review is far from adequate to improve your site's SERP ranking.

Taking a look at online ratings statistics, we found out that a business requires to have approximately 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

82% Of Customers Visit Review Sites Since They Want To Acquire A Service Or An Item And Wish To Get The Truth About The Businesses Products And Services.

Users come since they have already formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal