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Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are generally ads.
Source: Martech Zone
88% Of Executives Consider Reputation Risk As A Top Business Concern
Reputation management statistics indicate a company's reputation doesn't impact just the customers. Potential employees likewise look at scores and read reviews.
Source: Deloitte
A One Star Boost In Score Can Lead To A 5% To 9% Boost In Business Income
Businesses that treat customers honorably generally succeed, review sites help ensure of that.
Source: Statuslabs
73% Of Customers Believe Written Reviews Are More Vital Than Star And Number Ratings
Online review data make it clear individuals aren't satisfied with ratings alone.
Written reviews make the statistics appear more genuine which is what the prospective clients are searching for. Nearly a third of consumers say written reviews are the only function that makes them believe the sites' reviews are pertinent and useful.
Source: Fan and Fuel
53% Of Customers Expect Businesses To Answer Back Within A Week To Negative Reviews
Online review stats reveal that 63% of client reviews remain without a response. That's too bad, because those companies are losing customers that way.
Source: Review Trackers
70% Of Customers Choose To Discover A Business By Means Of Reviews And Posts, Instead Of Ads
Ads are all well and good, but it's worth trying a different approach also. Reviews are by far the very best method to discover the truth about a product or service.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star ranking is the first thing consumers see. Still, users focus on other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States consumers.
Source: Statista
83% Of Consumers Don't Rely On Advertising
The standard channels to reach consumers aren't as prominent as they used to be. A lot of users who no longer trust ads pick to focus on customers' suggestions online.
Source: Statuslabs
Online Product Reviews About A Product Can Increase Its Conversion Rate By A Staggering 270%
User review stats show the purchase likelihood for a product with 5 reviews is 270% higher than the exact same product without reviews.
Source: Spiegel Research Center
71% Of Millennials Browse Customer Reviews Of Expert Services
Over half of all people in need of an expert service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a physician or a lawyer.
Younger people (age 18-35) are even more inclined to employ a professional based on online reviews. Just 19% of millennials will consider working with a lawyer without any.
Source: Thomson Reuters
90% Of Site Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what people state about first impressions, right?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
If you do not have reviews on your site, consider asking your visitors to write one.
Source: Martech Zone
Software Reviews Impact Over 98 Percent Of All Buyers
18% of software application buyers consider reviews to be an essential factor in the purchase process. Software reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
98% Of Yelp's Site Visitors Purchased From A Business They Found On The Site
Generally, 142 million customers check out Yelp on a monthly basis. If you have not declared your totally free Yelp business page, this is as good a time as any.
Source: RevLocal
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You