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53% Of Customers Expect Companies To Respond Within A Week To Unfavorable Reviews
Online review statistics clarify that 63% of consumer reviews stay without a response. That's regrettable, since those businesses are losing consumers that way.
Source: Review Trackers
88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices
Stats reveal that reviews were more successful than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
Most Popular Products Have A Typical Score Of 4.2 To 4.7
You can't make everyone delighted, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. In some cases a lower score in fact helps your overall rating.
According to consumer rating stats, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
77% Of Customers Would Definitely Post A Review If They Were Asked
More than a 35% would do it to notify others about their consumer encounter and 24% would definitely direct their review to the business itself.
Over a 26% would be willing to give a review to help other people with their decision making process.
Source: Podium
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Customer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples opinions before they ever trust what the producer says. The reason, producers' descriptions are generally advertisements.
Source: Martech Zone
83 Percent Of Customers Do Not Rely On Advertising
The conventional channels to reach consumers aren't as prominent as they used to be. A lot of users who no longer trust ads pick to take note of consumers' suggestions online.
Source: Statuslabs
A One Star Increase In Rating Can Result In A 5% To 9% Boost In Business Earnings
Businesses that treat customers well normally succeed, review websites help make sure of that.
Source: Statuslabs
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More
We already touched upon the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. People anticipate to see some negative reviews.
Source: Capterra
Google Represents 57.5% Of All Reviews Globally
Google is in the lead here, followed by Facebook as a distant second.
Here are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
60 Percent Of Consumers Refer To Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is influenced considerably by blogs and reviews on social networks. With males being two times as likely to be affected than women.
Reviews and rating stats reveal people value the opinion of peers more than any other material.
Source: Collective Bias
72% Of Consumers Will Not Take Action Unless They Check Out Some Reviews
Regardless of how tempting your marketing is, you still require client reviews. There is no skirting around it. Customers are still willing to hear you out, however they trust other people more.
Source: My Testimonial Engine
Positive Reviews Motivate 68 Percent Of Consumers To Use A Local Business
Since the huge majority of consumers read reviews, you would want yours to be appealing to brand-new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
91% Of Millennials Have Confidence In Online Reviews As Much As Loved Ones
Online review stats place consumers' reviews as the most trustworthy source of suggestions. Online reviews generally carry the very same weight as suggestions from family and friends.
Source: Brightlocal