77% Of Buyers Don't Trust Reviews That Are Older Than 3 Months

Clients don't care how excellent your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that businesses need to be continuously requesting reviews.

Source: Statuslabs

Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive driver for users to spend more time on your website. According to online review stats, people devote more than 5 times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

Software Application Reviews Impact Over 98% Of All Buyers

18% of software application buyers consider reviews to be an important factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social media which can also influence our buying decisions.

According to social media reviews statistics, Facebook impacts over half of users' purchase decisions.

Facebook reviews stats expose that 4 out of 5 users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

77% Of Consumers Would Leave A Review If They Were Asked

More than a 35% would submit a review to notify others about their customer encounter and 24% would certainly direct their review to the company itself.

Over a 26% would want to leave a review to assist other people with their decision making process.

Source: Podium

82 Percent Of Customers Check Out Review Sites Because They Want To Purchase An Item Or A Service And Wish To Get The Facts About The Businesses Product Or Services.

Users come since they have currently formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

63.6 Percent Of Customers Visit Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.

When it comes to trust, these online review stats show the general popularity of a site can just go so far.

Source: Review Trackers

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses question the integrity of online reviews. Nonetheless, they recognize the enormous effect user rankings have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

72% Of Customers Won't Take Action Before They Check Out Some Reviews

Regardless of how eye-catching your marketing is, you still require customer reviews. There's no other way around it. Consumers are still going to hear you out, but they trust other people more.

Source: My Testimonial Engine

One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful people know the value of being informed. User-generated material has an unassailable influence on consumers.

They will understand what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older people are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

89% Of Consumers Browse A Companies Reactions To Reviews

Not only do a lot of consumers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

98 Percent Of Yelp's Visitors Bought From A Business They Found On The Site

Generally, 142 million customers go to Yelp each month. If you haven't declared your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal

Just 6 Percent Of Customers Do Not Trust Customer Reviews At All

According to consumer review statistics, a massive 19 percent of customers always trust online reviews and never ever a purchase without reading reviews first.

Source: Statista

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US consumers consider reviews as 'extremely influential'.

To show the value of online reviews and rankings, did you understand that 81% of consumers will pay more for a product with reviews and those very same consumers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks