Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions

Facebook is currently the most popular social network which can likewise influence our purchasing preferences.

According to social media reviews statistics, Facebook affects the majority of users' purchase decisions.

If it has positive reviews, Facebook reviews stats reveal that four out of five users are likely to trust a local business.

Source: RevLocal

77% Of Individuals Don't Rely On Reviews That Are Older Than 3 Months

Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is since they are relevant and fresh.

Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that companies need to be constantly asking for reviews.

Source: Statuslabs

89% Of Consumers Browse A Businesses Feedback To Reviews

Not only do many clients check out the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.

Source: Brightlocal

53% Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of Online Shopping.

Today's shoppers are wary and want the best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

Consumers Checking Out Reviews On A Mobile Device Are 127% More Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. Buying decisions are made rapidly.

Online reviews are undoubtedly persuasive, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

90% Of Users Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals state about very first impressions?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

If you don't have reviews on your site, think about asking your visitors to write one.

Source: Martech Zone

The Average Review Word Count Has Gotten 65% Much Shorter Since 2010

In recent years reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Data reveal that reviews were more helpful than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

70% Of Consumers Choose To Discover A Business Via Reviews And Short Articles, Rather Than Ads

Advertisements are all well and good, but it's worth trying a different approach also. Reviews are by far the very best method to find the truth about a service or product.

Source: Statuslabs

70 Percent Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people read a lot more reviews to get a clear view of how the business is in fact doing. Don't depend on that figure alone.

Source: Brightlocal

98% Of Yelp's Browsers Purchased From A Business They Found On The Site

Usually, 142 million consumers visit Yelp each month. If you haven't claimed your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal

72% Of Customers Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how attractive your marketing is, you still require customer reviews. There is no skirting around it. Consumers are still happy to hear you out, but they rely on other people more.

Source: My Testimonial Engine

Most Best-selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everybody delighted, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Often a lower ranking really helps your overall rating.

According to customer rating statistics, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

89% Of Customers Want To Read Reviews Using Their Smart Devices

Be it by means of an app or a mobile browser, customers prefer to read reviews on their mobile phones.

Source: Statista