60% Of Customers Consult Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is affected considerably by blogs and reviews on social networks. With men being twice as likely to be affected than ladies.

Reviews and ranking statistics reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Profits

Businesses that treat consumers well typically succeed, review sites help make sure of that.

Source: Statuslabs

Unfavorable Reviews Can Boost Conversion By Up To 85 Percent

It sounds crazy, but negative reviews can be a positive force for users to devote more time on your site. According to online review statistics, people devote more than 5 times as long on a website when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

Customers Might Invest 31 Percent More With A Business That Has Excellent Reviews

Take notice of this fact. The more detailed other users describe your service or product, the more money you can charge and consumer review statistics show us precisely how much more.

Source: Martech Zone

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Only 6% Of Customers Do Not Rely On Consumer Reviews At All

According to client review stats, a massive 19% of consumers always trust online reviews and never a make a purchase without checking out reviews initially.

Source: Statista

Just 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of companies actually utilize them.

Although we now understand why customer reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

90% Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people say about first impressions, right?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

Consider asking your visitors to write one if you do not have reviews on your site.

Source: Martech Zone

71% Of Millennials Search Customer Reviews Of Expert Services

Over half of all individuals in need of a professional service rely on online reviews.

According to online reviews stats, 59% utilized online reviews to choose a doctor or an attorney.

Young people (age 18-35) are much more likely to employ a professional based on online reviews. Just 19% of millennials will consider working with a legal representative without any.

Source: Thomson Reuters

15% Of Consumers Do Not Trust Businesses With No Online Reviews

No trust indicates no interactions. 15 percent of possible customers will not even consider working with a company they can't find opinions about.

Source: Statuslabs

Software Application Reviews Influence Over 98% Of All Buyers

18% of software purchasers consider reviews to be a vital factor in the purchase process. Software reviews have no effect whatsoever on only 2 percent of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

73 Percent Of Customers Think Consumer Reviews Are More Vital Than Star And Number Ratings

Online review statistics make it clear people aren't satisfied with scores alone.

Consumer reviews make the statistics appear more authentic which is what the potential consumers are searching for. Almost a third of customers state composed reviews are the only feature that makes them think the sites' reviews are appropriate and helpful.

Source: Fan and Fuel

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Won't Use A Company

This stat is one of numerous that highlight the importance of online scores. Now that news of client satisfaction travels this fast, keeping your clients delighted is more important than ever.

57% of customers have actually looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

Additionally, 11 percent looked just for services with a perfect five star score.

Source: Brightlocal

Customer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the producer says. The reason, producers' descriptions are generally ads.

Source: Martech Zone

70 Percent Of Customers Choose To Discover A Business Through Short Articles And Reviews, Rather Than Advertisements

Advertisements are all well and good, however it deserves attempting a different approach as well. Reviews are by far the best way to find the truth about a product or service.

Source: Statuslabs

Clients Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users choose to get things done faster. For that reason, buying decisions are made rapidly.

Online reviews are certainly persuasive, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone