Since They Want To Acquire A Product Or A Service And Want To Get The Facts About The Businesses Products And Services, 82 Percent Of Customers Visit Review Sites.

Review sites are places that people go to get the truth about a business, service or item . Because they have already formed a purchase decision, users come. The majority of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they recognize the enormous effect user ratings have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

Customer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

Many Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they have visited a vendor. Online review trends show individuals choose to comment if they had a positive experience, instead of a average or negative one.

Source: Brightlocal

74% Of Regional Businesses Have At A Minimum, One Google Review

A single review is far from enough to improve your website's SERP ranking.

Taking a look at online rankings data, we found out that a business needs to have approximately 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

89% Of Buyers Like To Read Reviews On Their Smartphones

Be it by means of an app or a mobile web browser, consumers prefer to read reviews on their mobile devices.

Source: Statista

United States Consumers Regard "Product Performance" To Be The Most Useful Information In Product Reviews

When individuals read reviews, they focus on different aspects of the shopping experience. However according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of American customers.

Source: Statista

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

72% Of Consumers Won't Take Action Unless They Check Out Some Reviews

Irrespective of how eye-catching your marketing is, you still need customer reviews. There is no other way around it. Consumers are still going to hear you out, however they rely on other people more.

Source: My Testimonial Engine

77% Of Consumers Would Post A Review If They Were Asked

More than a 35% would leave a review to advise others about their customer experience and 24% would likely direct their review to the business itself.

Over a 26% would be willing to submit a review to help other individuals with their choice making process.

Source: Podium

The Majority Of Best Selling Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star rankings are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Often a lower rating actually helps your overall rating.

According to client rating statistics, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone