Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Businesses

More youthful people know the worth of being informed. User-generated content has an unassailable effect on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will recognize what they've been missing out on. Older people are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

83% Of All Young Shoppers Were Asked To Give A Review Recently

Of those invited, 80% of clients did post a review. In general, companies have asked 66% of all customers to post a review on their company.

Source: Brightlocal

Users Checking Out Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. Therefore, purchasing choices are made rapidly.

Online reviews are obviously convincing, yet marketers haven't always come to appreciate the power of them.

Source: Martech Zone

A Solitary Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated content can do wonders in regards to conversions.

A single review can have a substantial influence on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44% boost.

Source: RevLocal

70 Percent Of Customers Prefer To Learn About A Business By Means Of Short Articles And Reviews, Rather Than Advertisements

Advertisements are all well and good, but it's worth trying a different approach also. Reviews are without a doubt the very best way to discover the truth about a service or product.

Source: Statuslabs

The Majority Of Popular Products Have A Typical Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to consumer rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices

Stats reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

The Typical Review Word Count Has Actually Become 65% Much Shorter Since 2010

At this present time reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of tweet from twitter.

Source: Review Trackers

74% Of Local Businesses Have At Least 1 Google Review

One review is far from adequate to improve your website's SERP ranking.

Taking a look at online rankings stats, we learnt that a business requires to have a minimum of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews As Well

We already discussed the negative and positive reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Consumers anticipate to see some negative reviews.

Source: Capterra

Favorable Reviews Encourage 68 Percent Of Customers To Choose A Local Business

Given that the large bulk of customers check out reviews, you would want yours to be appealing to new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

USA Consumers View "Product Performance" To Be The Most Valuable Information In Product Reviews

When individuals check out reviews, they focus on different elements of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of US consumers.

Source: Statista