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Most Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have visited a vendor. Online review trends reveal people prefer to comment if they had a favorable experience, instead of a average or unfavorable one.
Source: Brightlocal
77% Of Individuals Don't Rely On Reviews That Are Older Than Three Months
Consumers don't care how good your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that companies need to be continuously asking for reviews.
Source: Statuslabs
If They Were Asked, 77% Of Clients Would Definitely Give A Review
More than a 35% would do it to educate others about their customer encounter and 24% would certainly direct their review to the business itself.
Over a 26% would want to leave a review to help other people with their choice making process.
Source: Podium
Buyers Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done much faster. Buying choices are made rapidly.
Online reviews are obviously convincing, yet online marketers have not always come to value the power of them.
Source: Martech Zone
Reviews Published On Twitter Can Grow Online Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
74% Of Local Businesses Have At A Minimum, One Google Review
A single review is far from sufficient to improve your website's SERP ranking.
Looking at online scores data, we learnt that a company needs to have approximately 40 reviews before people "Award" it with a star.
Source: Brightlocal
52% Of Customers Rely On A Product More If It Has Negative Reviews Also
We already discussed the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are positive. People anticipate to see some unfavorable reviews.
Source: Capterra
Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the producer says. The reason, producers' descriptions are essentially ads.
Source: Martech Zone
The Majority Of Individuals Aged 25 To 34 Published Reviews
According to Statista, the more youthful generations are reportedly the more opinionated ones.
Source: Statista
15 Percent Of Users Don't Trust Businesses Without Any Online Reviews
No trust means no interactions. 15 percent of possible clients will not even consider working with a company they can't discover opinions about.
Source: Statuslabs
89% Of Customers Want To Read Reviews On Their Cell Phones
Be it through an app or a mobile web browser, clients choose to read reviews on their mobile phones.
Source: Statista
Clients Might Spend 31% More With A Business That Has Great Reviews
Pay attention to this fact. The more detailed other users describe your product or service, the more money you can charge and consumer review statistics reveal to us precisely how much more.
Source: Martech Zone
Most Best Selling Items Have An Average Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to customer rating statistics, conversion rates begin to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of businesses actually utilize them.
Although we now know why client reviews are so effective, many businesses apparently do not.
Source: LsaInsider
70 Percent Of Customers Choose To Learn About A Business Through Reviews And Posts, Rather Than Advertisements
Advertisements are all well and good, but it deserves attempting a different approach too. Reviews are by far the best method to find the truth about a product or service.
Source: Statuslabs
70 Percent Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business
Four reviews may be too few. Most people read many more reviews to get a clear view of how business is actually doing. Don't depend on that statistic alone.
Source: Brightlocal
Half Of All Millennial's "Constantly" Read Online Reviews For Companies
More youthful individuals understand the value of being informed. User-generated material has an unassailable impact on consumers.
If businesses stop to consider the power of consumer reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal