Many Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have visited a vendor. Online review trends reveal people prefer to comment if they had a favorable experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of USA Consumers

24% of US consumers consider reviews as 'exceptionally influential'.

To show the importance of online reviews and rankings, did you know that 81% of customers will pay more for a product with reviews and those same customers are also happy to accept slower shipping times for such items.

Source: Turntonetworks

88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices

Stats reveal that reviews were more successful than TV ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

More Than 4 Negative Reviews About A Business Or Service May Decrease Sales By 70%

One negative review suffices for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

89% Of Clients Choose To Read Reviews On Their Mobile Devices

Be it by means of an app or a mobile browser, customers prefer to read reviews on their mobile devices.

Source: Statista

77% Of Clients Don't Rely On Reviews That Are Older Than 3 Months

Consumers don't care how good your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses ought to be constantly asking for reviews.

Source: Statuslabs

Clients Could Spend 31 Percent More With A Business That Has Great Reviews

Take notice of this fact. The more detailed other users explain your product and services, the more money you can charge and consumer review stats show us exactly how much more.

Source: Martech Zone

Buyers Reading Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users

Mobile users choose to get things done quicker. Buying choices are made rapidly.

Online reviews are obviously convincing, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency as well.

The share of clients, who focus on the variety of reviews is currently at 46 percent.

Source: Brightlocal

83% Of All Younger Customers Were Asked To Give A Review Recently

Of those invited, 80% of consumers did post a review. Overall, businesses have actually asked 66% of all consumers to post a review on their business.

Source: Brightlocal

A Lot Of Popular Items Have An Average Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to customer rating statistics, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

A Solitary Business Review Can Lift Its Conversions By 10%

Online review stats show user-generated content can do miracles in terms of conversions.

A single review can have an enormous impact on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44 percent increase.

Source: RevLocal

88% Of Executives Regard Reputation Risk As A Top Business Issue

Reputation management statistics suggest a company's reputation does not impact simply the clients. Potential team members likewise take a look at scores and read reviews.

Source: Deloitte

95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they check out reviews 'constantly' or 'really frequently'.

Source: Trust You

15% Of Clients Don't Trust Businesses Without Having Online Reviews

No trust means no interactions. 15% of possible consumers won't even consider working with a business they can't find opinions about.

Source: Statuslabs

63.6 Percent Of Consumers Go To Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

These online review stats reveal the basic popularity of a site can only presume when it concerns trust.

Source: Review Trackers

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz