63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

These online review statistics reveal the basic popularity of a site can only go so far when it concerns trust.

Source: Review Trackers

Negative Reviews Can Boost Conversion By Up To 85%

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, people devote more than five times as long on a website when they check out negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

77% Of Consumers Would Definitely Submit A Review If They Were Asked

More than a 35% would leave a review to notify others about their client encounter and 24% would undoubtedly direct their review to the business itself.

Over a 26% would be willing to submit a review to assist other people with their choice making process.

Source: Podium

60% Of Customers Check Out Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced significantly by blogs and reviews on social media. With males being two times as likely to be influenced than women.

Reviews and score data reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

30% Of Consumers Feel Comfortable With A Business Which Reacts To Online Reviews

Communicating with your clients builds their trust. Even something like responding to their reviews and comments can make them feel valued.

As you may anticipate, customers who feel this way are more willing to invest more cash with a business.

Source: Statuslabs

Since They Desire To Buy A Service Or An Item And Desire To Get The Truth About The Businesses Products And Services, 82% Of Customers Visit Review Sites.

Review sites are places that customers go to get the truth about a service, business or item . Users come because they have actually currently formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit. And 29% do so within 24 hours.

Source: RevLocal

More Than Half Of Customers Will Not Use A Service If It Has Less Than A 4 Star Rating

This stat is one of many that highlight the value of online ratings. Now that news of customer fulfillment travels this fast, keeping your consumers delighted is more vital than ever.

57 percent of consumers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked just for services with a perfect five star score.

Source: Brightlocal

67% Of Consumers Suggest Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider

When clients have to select a solution provider, reviews have a huge effect on their decision.

Source: DemandGenReport

Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses

Because the large majority of customers read reviews, you'd want yours to be appealing to brand-new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Only 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies really use them.

Although we now know why client reviews are so effective, most businesses obviously don't.

Source: LsaInsider

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency too.

The share of clients, who pay attention to the variety of reviews is presently at 46 percent.

Source: Brightlocal

One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

Younger people know the worth of being informed. User-generated material has an unassailable impact on consumers.

If businesses think of the power of customer reviews over millennials, they will realize what they've been missing out on. Older people are different though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

United States Shoppers Regard "Product Performance" To Be The Most Useful Info In Product Reviews

They focus on various elements of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA clients.

Source: Statista

98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Website

Usually, 142 million customers go to Yelp each month. This is as good a time as any if you haven't declared your complimentary Yelp business page.

Source: RevLocal