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54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star ranking is the first thing customers see. Still, users take notice of other elements too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US customers.
Source: Statista
53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews
Online review stats prove that 63% of client reviews stay without a response. That's too bad, due to the fact that those businesses are losing clients that way.
Source: Review Trackers
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Software Reviews Influence Over 98% Of All Buyers
18% of software application buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who check out client reviews, concur that it increases their buying confidence.
Businesses use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Consumers
24% of US shoppers consider reviews as 'incredibly influential'.
To show the significance of online reviews and scores, did you know that 81 percent of consumers will pay more for a product with reviews and those same customers are likewise willing to accept slower shipping times for such products.
Source: Turntonetworks
89% Of Buyers Like To Read Reviews Using Their Cell Phones
Be it via an app or a mobile browser, most people choose to read reviews on their mobile phones.
Source: Statista
If They Were Asked, 77% Of Clients Would Post A Review
More than a 35% would submit a review to inform others about their client experience and 24% would most likely direct their review to the company itself.
Over a 26% would want to post a review to help other people with their choice making process.
Source: Podium
Over Half Of Shoppers Aged 25 To 34 Posted Reviews
According to Statista, the more youthful generations are obviously the more vocal ones.
Source: Statista
98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Site
Normally, 142 million consumers check out Yelp on a monthly basis. This is as great a time as any if you haven't claimed your totally free Yelp business page.
Source: RevLocal
95% Of Dissatisfied Consumers Will Return To A Company If A Business Makes An Effort To Fix Problems Rapidly And Efficiently
Customers don't expect you to be perfect. When things go wrong, they do expect you to resolve things. If there is nothing else a company can do to fix a problem, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday