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60% Of Customers Check Out Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With men being twice as likely to be affected than ladies.
Reviews and rating stats reveal individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
73% Of Customers Believe Written Reviews Are More Important Than Star And Number Rankings
Online review stats make it clear individuals aren't pleased with scores alone.
Customer reviews make the statistics appear more genuine which is what the potential consumers are looking for. Almost a 3rd of customers state composed reviews are the only feature that makes them believe the sites' reviews are beneficial and relevant.
Source: Fan and Fuel
61 Percent Of Local Businesses Have An Average Score Of 4 Or 5 Stars
Overall 2 out of 3 businesses have excellent and awesome rankings. Just 5% of companies have a score listed below 3 stars.
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews Across The World
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
These the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
30% Of Consumers Feel Favorable To A Business Which Reacts To Online Reviews
Staying connected with your consumers creates trust. Even something as basic as responding to their remarks and reviews can make them feel valued.
As you might anticipate, clients who feel this way are going to spend more cash with a company.
Source: Statuslabs
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
67% Of Customers Admit Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider
When customers need to select a service provider, reviews have a massive effect on their decision.
Source: DemandGenReport
91% Of Millennials Have Confidence In Online Reviews As Much As Friends And Family
Online review stats put customers' reviews as the most credible source of recommendations. Online reviews generally bring the exact same weight as advice from friends and family.
Source: Brightlocal
95% Of Disappointed Consumers Will Go Back To A Company If A Business Manages To Solve Problems Quickly And Effectively
Customers do not expect you to be perfect. They do expect you to deal with things when they go wrong. If there is nothing else a company can do to deal with a problem, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of Online Shopping.
Today's buyers are wary and want the very best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
70 Percent Of Consumers Choose To Learn About A Business Through Reviews And Short Articles, Rather Than Advertisements
Ads are all well and good, but it deserves attempting a different approach as well. Reviews are by far the very best way to discover the truth about a product or service.
Source: Statuslabs
89% Of Customers Choose To Read Reviews Using Their Mobile Phones
Be it by means of an app or a mobile browser, individuals prefer to read reviews on their mobile phones.
Source: Statista
A One Star Boost In Score Can Cause A 5% To 9% Increase In Business Profits
Businesses that treat clients honorably usually prosper, review sites help make certain of that.
Source: Statuslabs