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Unfavorable Reviews Can Boost Conversion By Up To 85%
It sounds crazy, however negative reviews can be a positive force for users to devote more time on your website. According to online review stats, people devote more than five times as long on a site when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
The Typical Review Length Has Gotten 65% Shorter Since 2010
Now a days reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a twitter tweet.
Source: Review Trackers
30% Of Clients Feel Comfortable With A Business Which Answers Online Reviews
Corresponding with your consumers builds their trust. Even something like reacting to their remarks and reviews can make them feel appreciated.
As you may anticipate, customers who feel this way are ready to invest more money with a company.
Source: Statuslabs
82% Of Consumers Visit Review Websites Because They Want To Buy A Product Or A Service And Want To Get The Facts About The Businesses Products And Services.
Review websites are places that customers go to get the truth about a business, service or product . Because they have already formed a buying decision, users come. The bulk of them (89%) buy within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
A One Star Increase In Rating Can Result In A 5% To 9% Boost In Business Income
Businesses that treat customers well typically flourish, review websites help make sure of that.
Source: Statuslabs
83 Percent Of Clients Do Not Rely On Advertising
The conventional channels to reach consumers aren't as prominent as they utilized to be. Many users who no longer trust ads choose to pay attention to clients' recommendations online.
Source: Statuslabs
77% Of Consumers Would Most Likely Post A Review If They Were Asked
More than a 35% would leave a review to advise others about their client encounter and 24% would probably direct their review to the company itself.
Over a 26% would want to post a review to help other individuals with their choice making process.
Source: Podium
Only 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of businesses actually make use of them.
Although we now understand why client reviews are so powerful, many businesses obviously don't.
Source: LsaInsider
91% Of Millennials Have Faith In Online Reviews As Much As Family And Friends
Online review stats position customers' reviews as the most trustworthy source of recommendations. Online reviews typically carry the exact same weight as suggestions from family and friends.
Source: Brightlocal
83% Of All Younger Consumers Were Asked To Give A Review Recently
Of those asked, 80% of clients did submit a review. Overall, companies have asked 66% of all clients to submit a review on their business.
Source: Brightlocal
Positive Reviews Motivate 68 Percent Of Customers To Choose A Local Business
Considering that the vast majority of consumers read reviews, you would want yours to be appealing to brand-new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
86 Percent Of Customers Would Consider Writing A Review For A Business
Your clients are your most important resource, and it's not only because of the money they spend at your business. They will be prepared to share it if you give them a great experience.
Source: Brightlocal
74 Percent Of Regional Businesses Have At A Minimum, One Google Review
A single review is far from sufficient to enhance your site's SERP ranking.
Looking at online scores data, we found out that a company needs to have an average of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal