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88% Of Executives View Reputation Risk As A Top Business Concern
Reputation management stats suggest a company's reputation does not affect simply the customers. Prospective team members also look at scores and take a look at reviews.
Source: Deloitte
61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars
Overall two thirds of businesses have outstanding and great rankings. Just 5% of companies have a rating listed below three stars.
Source: Brightlocal
72% Of Clients Will Not Take Action Unless They Read Some Reviews
Irrespective of how tempting your marketing is, you still need consumer reviews. There's no way around it. Clients are still willing to hear you out, however they trust other people more.
Source: My Testimonial Engine
More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70%
One negative review suffices for 35 percent of a website's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
53 Percent Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of Online Shopping.
Today's shoppers are wary and want the very best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Profits
Businesses that treat consumers honorably normally succeed, review websites help ensure of that.
Source: Statuslabs
If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More
We already discussed the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. People expect to see some negative reviews.
Source: Capterra
The Typical Review Length Has Gotten 65% Much Shorter Since 2010
Now a days reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.
Source: Review Trackers
49% Of Consumers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.
The share of clients, who take notice of the variety of reviews is currently at 46%.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star rating is the first thing customers see. Still, users take note of other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American customers.
Source: Statista
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of companies question the integrity of online reviews. Nonetheless, they understand the huge effect user rankings have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
American Shoppers View "Product Performance" To Be The Most Valuable Info In Product Reviews
They focus on various elements of the shopping experience when people check out reviews. But according to online review stats, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of American customers.
Source: Statista
The Majority Of Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a mediocre or unfavorable one.
Source: Brightlocal
Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies really use them.
Although we now understand why customer reviews are so powerful, many businesses obviously do not.
Source: LsaInsider
90% Of Individuals Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what people say about very first impressions?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
If you do not have reviews on your website, consider asking your visitors to write one.
Source: Martech Zone
One-half Of All Millennial's "Constantly" Read Online Reviews For Companies
More youthful people know the worth of being informed. User-generated material has an indisputable effect on consumers.
If businesses think of the power of consumer reviews over millennials, they will recognize what they've been losing out on. Older people are various though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
86 Percent Of Consumers Would Consider Writing A Review For A Business
Your clients are your most important resource, and it's not just because of the cash they spend at your business. If you give them a good experience, they will be willing to share it.
Source: Brightlocal
Customers Could Spend 31 Percent More With A Business That Has Great Reviews
Take note of this fact. The better other users describe your product and services, the more money you can charge and customer review stats reveal to us exactly how much more.
Source: Martech Zone