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52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Too
We already touched upon the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. People expect to see some unfavorable reviews.
Source: Capterra
74 Percent Of Regional Businesses Have At A Minimum, One Google Review
One review is far from sufficient to enhance your website's SERP ranking.
Taking a look at online rankings statistics, we discovered that a company requires to have a minimum of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
Software Reviews Influence Over 98 Percent Of All Buyers
18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
83% Of Clients Don't Rely On Advertising
The conventional channels to reach consumers aren't as prominent as they used to be. Many users who no longer trust advertisements choose to pay attention to consumers' suggestions online.
Source: Statuslabs
30% Of Customers Feel Comfortable With A Company Which Responds To Online Reviews
Keeping in touch with your customers establishes trust. Even something as basic as responding to their remarks and reviews can make them feel valued.
As you may expect, customers who feel this way are happy to spend more cash with a business.
Source: Statuslabs
83% Of All Young People Were Asked To Submit A Review Recently
Of those asked, 80% of customers did leave a review. Overall, companies have asked 66% of all customers to give a review on their company.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business
The star ranking is the first thing consumers see. Still, users take note of other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US consumers.
Source: Statista
Customers Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users choose to get things done faster. For that reason, buying choices are made quickly.
Online reviews are obviously convincing, yet online marketers haven't necessarily come to value the power of them.
Source: Martech Zone
Online Item Reviews About A Product Can Amplify Its Conversion Rate By An Incredible 270 Percent
User review stats reveal the purchase probability for an item with 5 reviews is 270 percent higher than the exact same product without reviews.
Source: Spiegel Research Center
60% Of Customers Refer To Blog And Social Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is affected significantly by blogs and reviews on social networks. With men being two times as likely to be affected than ladies.
Reviews and ranking data show individuals value the opinion of peers more than any other material.
Source: Collective Bias
Fifty Percent Of All Of The Millennial's "Always" Read Online Reviews For Businesses
Younger individuals understand the value of being informed. User-generated material has an unassailable impact on customers.
They will realize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are various though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
77% Of Consumers Would Most Likely Give A Review If They Were Asked
More than a 35% would do it to advise others about their client encounter and 24% would definitely direct their review to the company itself.
Over a 26% would want to submit a review to assist other people with their choice making process.
Source: Podium
98 Percent Of Yelp's Visitors Bought From A Business They Found On The Website
Generally, 142 million consumers visit Yelp each month. This is as great a time as any if you haven't declared your totally free Yelp business page.
Source: RevLocal