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The Average Review Word Count Has Become 65% Much Shorter Since 2010
Presently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.
Source: Review Trackers
Consumers Could Spend 31% More With A Business That Has Terrific Reviews
Take notice of this statistic. The better other users describe your product and services, the more money you can charge and consumer review statistics show us exactly how much more.
Source: Martech Zone
A One Star Boost In Ranking Can Cause A 5% To 9% Increase In Business Profits
Businesses that treat customers honorably normally flourish, review websites help make certain of that.
Source: Statuslabs
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the huge impact user scores have on their business. Undesirable client or employee reviews can affect 90% of job seekers.
Source: Career Arc
61 Percent Of Regional Businesses Have An Average Rating Of 4 To 5 Stars
Typically two-thirds of companies have exceptional and good scores. Just 5% of companies have a rating below 3 stars.
Source: Brightlocal
A Single Business Review Can Lift Its Conversions By 10 Percent
Online review statistics reveal user-generated material can do wonders in terms of conversions.
A single review can have a huge effect on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44 percent increase.
Source: RevLocal
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of Online Shopping.
Today's buyers are smart and want the best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista
49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Buying Decision
Customers value not just the quality or nature of the reviews, but they consider their quantity and recency also.
The share of consumers, who take notice of the number of reviews is currently at 46 percent.
Source: Brightlocal
More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70%
One negative review is enough for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
30% Of Consumers Feel Positive About A Business Which Answers Online Reviews
Communicating with your consumers builds their trust. Even something easy like responding to their comments and reviews can make them feel valued.
As you may anticipate, customers who feel this way are more willing to spend more money with a company.
Source: Statuslabs
The Majority Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends show people choose to comment if they had a positive experience, rather than a mediocre or negative one.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
95% Of Disappointed Consumers Will Return To A Business If A Company Manages To Resolve Problems Rapidly And Effectively
Customers do not anticipate you to be perfect. They do expect you to remedy things when they go wrong. If there is nothing else a business can do to deal with an issue, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You