89% Of Clients Prefer To Read Reviews On Their Smartphones

Be it through an app or a mobile web browser, people young and old prefer to read reviews on their phones.

Source: Statista

67% Of Consumers Claim That Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider

Reviews have an enormous effect on their decision when clients have to choose a service provider.

Source: DemandGenReport

Software Reviews Impact Over 98% Of All Purchasers

18 percent of software purchasers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Clients Could Invest 31 Percent More With A Business That Has Fantastic Reviews

Focus on this statistic. The better other users describe your product and services, the more money you can charge and consumer review statistics reveal to us precisely how much more.

Source: Martech Zone

Most Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends reveal people choose to comment if they had a favorable experience, instead of a unfavorable or average one.

Source: Brightlocal

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses question the integrity of online reviews. Nonetheless, they realize the massive impact user ratings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

63.6% Of Consumers Go To Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.

When it comes to trust, these online review stats reveal the general appeal of a website can just go so far.

Source: Review Trackers

Google Represents 57.5% Of All Reviews Throughout The World

Google is in the lead here, followed by Facebook as a distant second.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

83 Percent Of Clients Do Not Trust Advertising

The standard channels to reach clients aren't as influential as they used to be. A lot of users who no longer trust advertisements choose to take note of consumers' suggestions online.

Source: Statuslabs

86% Of Customers Would Think About Writing A Review For A Business

Your customers are your most important resource, and it's not just because of the money they invest at your business. If you provide a great experience, they will want to share it.

Source: Brightlocal

Only 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a surprisingly low number of companies really make use of them.

Although we now understand why customer reviews are so powerful, many businesses apparently do not.

Source: LsaInsider

77% Of Consumers Would Undoubtedly Give A Review If They Were Asked

More than a 35% would do it to inform others about their consumer encounter and 24% would definitely direct their review to the company itself.

Over a 26% would want to post a review to assist other people with their choice making process.

Source: Podium

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Negative Reviews Can Improve Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, people spend more than five times as long on a site when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

98% Of Yelp's Browsers Bought From A Business They Found On The Site

Usually, 142 million customers check out Yelp on a monthly basis. If you haven't declared your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal