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US Buyers Regard "Product Performance" To Be The Most Helpful Detail In Product Reviews
They focus on different aspects of the shopping experience when individuals check out reviews. But according to online review statistics, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of American clients.
Source: Statista
91% Of Millennials Depend On Online Reviews As Much As Loved Ones
Online review statistics put clients' reviews as the most credible source of recommendations. Online reviews typically bring the very same weight as advice from loved ones.
Source: Brightlocal
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out client reviews, concur that it increases their buying confidence.
Businesses utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
95% Of Unhappy Clients Will Return To A Business If A Company Makes An Effort To Solve Issues Quickly And Effectively
Customers do not expect you to be perfect. When things go wrong, they do expect you to take care of things. If there is absolutely nothing else a company can do to deal with a problem, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to buy a new vehicle and there are several models which fit your criteria. How do you pick the best one for you? Well, you read online reviews.
With the help of other consumers, you manage to select a model that works for you. That's how positive reviews transform customers into customers.
Source: Consumer Affairs
53% Of Customers Anticipate Businesses To Answer Back Within A Week To Negative Reviews
Online review statistics reveal that 63% of client reviews go on without a reaction. That's regrettable, since those businesses are losing consumers that way.
Source: Review Trackers
Positive Reviews Motivate 68% Of Customers To Choose A Local Business
Because the huge majority of consumers check out reviews, you'd want yours to be appealing to brand-new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
83% Of Clients Do Not Trust Advertising
The standard channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements pick to take note of clients' suggestions online.
Source: Statuslabs
95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
74 Percent Of Local Businesses Have At Least One Google Review
One review is far from sufficient to improve your site's SERP ranking.
Looking at online ratings data, we found out that a company needs to have approximately 40 reviews before people "Award" it with a star.
Source: Brightlocal
Consumers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users choose to get things done quicker. For that reason, purchasing choices are made rapidly.
Online reviews are obviously persuasive, yet marketers haven't always come to appreciate the power of them.
Source: Martech Zone
89% Of Clients Review A Businesses Reactions To Reviews
Not only do a lot of clients read the review replies, 30% of them value them highly. Almost 96% read the replies to their own reviews.
Source: Brightlocal