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When Buying Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element
Statistics reveal that reviews were more successful than Television ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
86 Percent Of Consumers Would Think About Writing A Review For A Business
Your consumers are your most important resource, and it's not only because of the money they invest at your business. If you provide an excellent experience, they will be willing to share it.
Source: Brightlocal
70 Percent Of Consumers Need To Check Out At Least Four Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people check out a lot more reviews to get a better idea of how business is really doing. Do not depend upon that statistic alone.
Source: Brightlocal
Customer Reviews On Products Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the producer states. The reason, manufacturers' descriptions are essentially advertisements.
Source: Martech Zone
Negative Reviews Can Increase Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive force for users to spend more time on your website. According to online review stats, individuals spend more than five times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or faked reviews.
Source: Reevoo
89% Of Shoppers Prefer To Read Reviews On Their Smart Devices
Be it through an app or a mobile browser, folks choose to read reviews on their phones.
Source: Statista
The Majority Of Best-selling Products Have An Average Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to client rating statistics, conversion rates start to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
Only 6 Percent Of Customers Don't Rely On Client Reviews At All
According to consumer review statistics, a whopping 19% of customers constantly rely on online reviews and never a make a purchase without reading reviews.
Source: Statista
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Clients Might Spend 31 Percent More With A Business That Has Terrific Reviews
Pay attention to this statistic. The better other users describe your service or product, the more cash you can charge and consumer review statistics show us precisely how much more.
Source: Martech Zone
60% Of Customers Consult Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is affected considerably by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.
Reviews and rating stats reveal individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
15% Of Clients Do Not Trust Businesses With No Online Reviews
No trust implies no interactions. 15% of prospective consumers will not even think about doing business with a business they can't discover opinions about.
Source: Statuslabs
30% Of Consumers Feel Positive About A Company Which Reacts To Online Reviews
Communicating with your clients creates trust. Even something like reacting to their reviews and comments can make them feel appreciated.
As you may anticipate, customers who feel this way are happy to invest more money with a business.
Source: Statuslabs
Positive Reviews Motivate 68% Of Consumers To Choose A Local Business
Considering that the vast majority of consumers check out reviews, you would want yours to be appealing to new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Software Reviews Influence Over 98% Of All Buyers
18% of software application purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no impact whatsoever on just 2 percent of customers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is currently the most popular social media which can likewise affect our buying decisions.
According to social reviews stats, Facebook affects the majority of users' purchase decisions.
If it has favorable reviews, Facebook reviews stats reveal that four out of 5 users are likely to rely on a local business.
Source: RevLocal
77% Of Consumers Would Post A Review If They Were Asked
More than a 35% would submit a review to educate others about their consumer encounter and 24% would most likely direct their review to the company itself.
Over a 26% would be willing to leave a review to assist other individuals with their choice making process.
Source: Podium
74% Of Local Businesses Have At Least One Google Review
A single review is far from sufficient to enhance your website's SERP ranking.
Looking at online rankings data, we found out that a company needs to have an average of 40 reviews before customers "Award" it with a star.
Source: Brightlocal