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More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
15 Percent Of People Don't Trust Businesses Without Online Reviews
No trust implies no interactions. 15 percent of possible consumers won't even think about working with a company they can't discover viewpoints about.
Source: Statuslabs
When Purchasing Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Prominent Factor
Data reveal that reviews were more successful than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
72% Of Customers Won't Take Action Unless They Read Some Reviews
No matter how attractive your marketing is, you still need consumer reviews. There is no other way around it. Consumers are still willing to hear you out, but they rely on other people more.
Source: My Testimonial Engine
More Than Half Of Shoppers Aged 25 To 34 Gave Reviews
According to Statista, the younger generations are surprisingly the more opinionated ones.
Source: Statista
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Customers
24% of US buyers consider reviews as 'incredibly influential'.
To illustrate the value of online reviews and scores, did you understand that 81% of consumers will pay more for an item with reviews and those very same clients are also ready to accept slower shipping times for such products.
Source: Turntonetworks
A Lone Business Review Can Raise Its Conversions By 10 Percent
Online review stats show user-generated content can do miracles in regards to conversions.
A single review can have an enormous impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44% increase.
Source: RevLocal
89% Of Customers Read A Businesses Responses To Reviews
Not only do most consumers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
Customers Checking Out Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done quicker. Purchasing choices are made rapidly.
Online reviews are obviously convincing, yet marketers haven't always come to appreciate the power of them.
Source: Martech Zone
Just 6 Percent Of Consumers Don't Trust Consumer Reviews At All
According to customer review statistics, a tremendous 19% of consumers always trust online reviews and never ever a buy without checking out reviews initially.
Source: Statista
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Only 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of companies in fact use them.
Although we now know why client reviews are so powerful, the majority of businesses obviously don't.
Source: LsaInsider
United States Consumers Consider "Product Performance" To Be The Most Useful Information In Product Reviews
When individuals check out reviews, they focus on different elements of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of USA consumers.
Source: Statista