Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses actually use them.

Although we now know why client reviews are so powerful, most businesses apparently don't.

Source: LsaInsider

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's shoppers are wary and desire the very best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Customers expect to see some unfavorable reviews.

Source: Capterra

Google Represents 57.5% Of All Reviews World-wide

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out consumer reviews, agree that it increases their buying confidence.

Businesses utilize the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

90 Percent Of Users Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals state about first impressions?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your website.

Source: Martech Zone

53% Of Consumers Anticipate Companies To Reply Within A Week To Negative Reviews

Online review statistics clarify that 63% of client reviews go on without a reaction. That's too bad, due to the fact that those companies are losing customers that way.

Source: Review Trackers

60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Mobile Devices Before Shopping

In-store shopping is influenced considerably by blogs and reviews on social media. With men being two times as likely to be influenced than women.

Reviews and ranking data show people value the opinion of peers more than any other material.

Source: Collective Bias

More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

77% Of Users Do Not Rely On Reviews That Are Older Than Three Months

Customers don't care how excellent your service or product was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies ought to be continuously requesting reviews.

Source: Statuslabs

95% Of Unhappy Consumers Will Go Back To A Business If A Company Deals With Problems Quickly And Effectively

Customers do not expect you to be perfect. They do expect you to take care of things when they go wrong. If there's nothing else a company can do to fix an issue, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

89% Of Clients Review A Businesses Feedback To Reviews

Not only do many customers read the review replies, 30% of them hold them in high regard. Practically 96% read the responses to their own reviews.

Source: Brightlocal

Half Of All Millennial's "Always" Read Online Reviews For Businesses

Younger individuals know the worth of being informed. User-generated material has an indisputable impact on customers.

They will realize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses doubt the integrity of online reviews. However, they understand the huge effect user rankings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

83% Of All Younger Buyers Were Asked To Give A Review Recently

Of those asked, 80% of consumers did give a review. Overall, companies have actually asked 66% of all consumers to leave a review on their business.

Source: Brightlocal

74 Percent Of Local Businesses Have At A Minimum, One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Looking at online ratings statistics, we found out that a company requires to have approximately 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

67% Of Customers Claim That Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider

When customers have to select a service provider, reviews have a massive effect on their decision.

Source: DemandGenReport