The Typical Review Word Count Has Gotten 65% Shorter Since 2010

Recently reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.

Source: Review Trackers

More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70%

One negative review suffices for 35% of a site's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

82% Of Consumers Visit Review Websites Since They Want To Acquire An Item Or A Service And Wish To Get The Facts About The Businesses Services And Products.

Users come since they have already formed a purchase decision. The majority of them (89%) buy within a week of their visit.

Source: RevLocal

83% Of Consumers Do Not Rely On Advertising

The conventional channels to reach consumers aren't as prominent as they utilized to be. Most users who no longer trust ads select to focus on consumers' recommendations online.

Source: Statuslabs

Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions

Facebook is currently the most popular social network which can also affect our purchasing decisions.

According to social media reviews stats, Facebook affects the majority of users' purchase choices.

Facebook reviews statistics expose that four out of 5 users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your site. According to online review statistics, individuals spend more than five times as long on a site when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.

Source: Reevoo

53% Of Consumers Expect Businesses To Answer Back Within A Week To Negative Reviews

Online review statistics prove that 63% of client reviews remain without a reaction. That's too bad, due to the fact that those companies are losing customers that way.

Source: Review Trackers

Majority Of Consumers Will Not Use An Organisation If It Has Less Than A 4 Star Rating

This stat is among numerous that illustrate the importance of online scores. Now that news of customer complete satisfaction travels this fast, keeping your customers happy is more vital than ever.

57% of consumers have looked for companies with more than four stars in 2018, which is up from 48% in 2017.

Moreover, 11% looked only for businesses with a perfect five star ranking.

Source: Brightlocal

Reviews Shared On Twitter Can Help Grow Revenues By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

Positive Reviews Encourage 68% Of Customers To Choose Local Businesses

Considering that the large majority of consumers check out reviews, you would want yours to be appealing to new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

88% Of Executives Judge Reputation Risk As A Leading Business Concern

Reputation management stats suggest a business's reputation doesn't impact simply the customers. Potential team members also take a look at scores and take a look at reviews.

Source: Deloitte

United States Shoppers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on various elements of the shopping experience when individuals read reviews. But according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of US clients.

Source: Statista

Software Reviews Influence Over 98 Percent Of All Buyers

18 percent of software purchasers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of customers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

90% Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about first impressions?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to write one.

Source: Martech Zone

73% Of Customers Believe Customer Reviews Are More Important Than Star And Number Ratings

Online review data make it clear individuals aren't pleased with scores alone.

Customer reviews make the statistics appear more genuine which is what the potential clients are trying to find. Almost a 3rd of customers state written reviews are the only feature that makes them believe the websites' reviews are pertinent and helpful.

Source: Fan and Fuel

86 Percent Of Customers Would Consider Composing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the cash they spend at your business. They will be prepared to share it if you offer them a great experience.

Source: Brightlocal