American Consumers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews

When individuals read reviews, they focus on different elements of the shopping experience. However according to online review stats, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of American customers.

Source: Statista

Over Half Of Customers Aged 25-34 Gave Reviews

According to Statista, the more youthful generations are apparently the more vocal ones.

Source: Statista

Google Represents 57.5% Of All Reviews Around The Globe

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

Here's the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

91% Of Millennials Have Faith In Online Reviews As Much As Family And Friends

Online review statistics position customers' reviews as the most trustworthy source of recommendations. Online reviews typically carry the same weight as recommendations from family and friends.

Source: Brightlocal

Only 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of businesses in fact use them.

Although we now know why client reviews are so effective, many businesses obviously don't.

Source: LsaInsider

71% Of Millennials Browse Customer Reviews Of Professional Services

Majority of all people in need of an expert service rely on online reviews.

According to online reviews stats, 59% used online reviews to select a lawyer or a physician.

Young people (age 18-35) are much more inclined to hire an expert based on online reviews. Only 19% of millennials will think about employing a lawyer without any.

Source: Thomson Reuters

86% Of Consumers Would Think About Composing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the money they spend at your business. They will be ready to share it if you give them a good experience.

Source: Brightlocal

When Buying Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Influential Aspect

Data reveal that reviews were more beneficial than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Income

Businesses that treat clients fairly typically prosper, review sites help make sure of that.

Source: Statuslabs

Software Application Reviews Impact Over 98% Of All Buyers

18 percent of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of customers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

People Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done quicker. Buying choices are made quickly.

Online reviews are obviously convincing, yet online marketers have not always come to value the power of them.

Source: Martech Zone

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of American Clients

24% of US shoppers consider reviews as 'extremely influential'.

To show the significance of online reviews and scores, did you know that 81% of customers will pay more for a product with reviews and those same consumers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks

Consumers Could Spend 31 Percent More With A Business That Has Terrific Reviews

Pay attention to this statistic. The better other users explain your service or product, the more money you can charge and customer review statistics show us exactly just how much more.

Source: Martech Zone

63.6 Percent Of Consumers Visit Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

When it comes to trust, these online review stats show the basic popularity of a site can only go so far.

Source: Review Trackers

Positive Reviews Encourage 68 Percent Of Consumers To Use Local Businesses

Considering that the huge majority of consumers check out reviews, you would want yours to be appealing to brand-new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who check out client reviews, agree that it increases their buying confidence.

Companies use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

67% Of Customers Report Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider

When consumers need to select a service provider, reviews have a huge impact on their decision.

Source: DemandGenReport

74 Percent Of Regional Companies Have At A Minimum, One Google Review

A single review is far from sufficient to enhance your website's SERP ranking.

Looking at online rankings data, we discovered that a business needs to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal