95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

77% Of Customers Don't Rely On Reviews That Are Older Than 3 Months

Consumers don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

70% Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business

4 reviews may be too few. Many people check out much more reviews to get a better idea of how business is really doing. Do not depend on that figure alone.

Source: Brightlocal

89% Of Consumers Read A Businesses Replies To Reviews

Not only do most individuals check out the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

Most Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've visited a vendor. Online review trends reveal people choose to comment if they had a positive experience, instead of a average or negative one.

Source: Brightlocal

Online Product Reviews About An Item Can Boost Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase probability for an item with 5 reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

67% Of Consumers Say Reviews Are A "Very Important" Factor When Choosing A Solution Provider

Reviews have a massive impact on their decision when clients have to choose a solution provider.

Source: DemandGenReport

83% Of All Young Shoppers Were Invited To Give A Review Recently

Of those invited, 80% of customers did leave a review. Overall, businesses have actually asked 66% of all consumers to leave a review on their business.

Source: Brightlocal

When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element

Data reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

The Majority Of Best Selling Products Have An Average Score Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. Often a lower score actually helps your overall score.

According to customer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

Google Represents 57.5 Percent Of All Reviews World Wide

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

Here are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

98% Of Yelp's Visitors Bought From A Business They Discovered On The Website

Generally, 142 million consumers go to Yelp on a monthly basis. This is as good a time as any if you haven't claimed your totally free Yelp business page.

Source: RevLocal

74% Of Regional Businesses Have At A Minimum, One Google Review

One review is far from sufficient to enhance your website's SERP ranking.

Looking at online ratings statistics, we learnt that a business requires to have approximately 40 reviews before users "Award" it with a star.

Source: Brightlocal

95% Of Unhappy Consumers Will Go Back To A Business If A Company Manages To Solve Issues Quickly And Efficiently

Consumers don't expect you to be perfect. They do anticipate you to take care of things when they go wrong. If there's absolutely nothing else a company can do to solve a problem, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

91% Of Millennials Trust In Online Reviews As Much As Family And Friends

Online review stats place clients' reviews as the most credible source of recommendations. Online reviews typically bring the exact same weight as advice from friends and family.

Source: Brightlocal

90% Of Consumers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about very first impressions?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

Consider asking your visitors to write one if you don't have reviews on your website.

Source: Martech Zone

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you want to buy a brand-new automobile and there are a number of models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.

With the help of other consumers, you quickly pick one that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs