70 Percent Of Customers Need To Read At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people check out a lot more reviews to get a clear view of how the business is really doing. Do not depend on that figure alone.

Source: Brightlocal

Only 6% Of Consumers Do Not Rely On Client Reviews At All

According to consumer review data, a whopping 19 percent of customers always rely on online reviews and never ever a make a purchase without reading reviews first.

Source: Statista

53% Of Customers Anticipate Companies To Answer Back Within A Week To Negative Reviews

Online review statistics prove that 63% of consumer reviews go on without a reply. That's too bad, due to the fact that those businesses are losing customers that way.

Source: Review Trackers

63.6% Of Consumers Visit Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

These online review statistics show the basic popularity of a website can only presume when it comes to trust.

Source: Review Trackers

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of Online Shopping.

Today's buyers are wary and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

88% Of Executives Regard Reputation Risk As A Leading Business Problem

Reputation management stats indicate a company's reputation does not affect just the customers. Potential team members likewise look at rankings and take a look at reviews.

Source: Deloitte

89% Of Clients Prefer To Read Reviews Using Their Smartphones

Be it by means of an app or a mobile web browser, people young and old prefer to read reviews on their mobile phones.

Source: Statista

15% Of Users Don't Trust Businesses Without Any Online Reviews

No trust means no interactions. 15 percent of potential clients won't even think about doing business with a business they can't find opinions about.

Source: Statuslabs

Many Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends reveal individuals prefer to comment if they had a positive experience, rather than a average or unfavorable one.

Source: Brightlocal

The Average Review Length Has Become 65% Shorter Since 2010

As of late reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of tweet from twitter.

Source: Review Trackers

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Clients

24% of US shoppers consider reviews as 'extremely influential'.

To illustrate the value of online reviews and ratings, did you know that 81 percent of consumers will pay more for an item with reviews and those same consumers are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can also influence our purchasing preferences.

According to social reviews data, Facebook affects the majority of users' purchase decisions.

Facebook reviews statistics expose that 4 out of five users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

Unfavorable Reviews Can Improve Conversion By Up To 85 Percent

It sounds crazy, but negative reviews can be a positive force for users to spend more time on your website. According to online review stats, individuals devote more than five times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

52% Of Consumers Rely On A Product More If It Has Negative Reviews Too

We already touched upon the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. Consumers expect to see some unfavorable reviews.

Source: Capterra

Software Reviews Influence Over 98 Percent Of All Buyers

18 percent of software application buyers consider reviews to be an important factor in the purchase procedure. Software reviews have no effect whatsoever on just 2 percent of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Customers Could Invest 31% More With A Business That Has Fantastic Reviews

Take note of this statistic. The more detailed other users describe your services or product, the more money you can charge and consumer review stats show us exactly just how much more.

Source: Martech Zone