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77% Of Clients Would Undoubtedly Give A Review If They Were Asked
More than a 35% would do it to notify others about their client encounter and 24% would probably direct their review to the business itself.
Over a 26% would want to give a review to assist other people with their decision making process.
Source: Podium
Software Application Reviews Impact Over 98% Of All Buyers
18 percent of software application purchasers consider reviews to be an essential factor in the purchase process. Software reviews have no effect whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
88% Of Executives View Reputation Risk As A Top Business Problem
Reputation management statistics suggest a company's reputation does not impact just the clients. Potential team members also look at scores and read reviews.
Source: Deloitte
Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Businesses
More youthful individuals know the value of being informed. User-generated content has an unassailable impact on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been losing out on. Older people are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
15 Percent Of Consumers Do Not Trust Businesses Without Having Online Reviews
No trust indicates no interactions. 15 percent of prospective clients won't even think about working with a business they can't find opinions about.
Source: Statuslabs
Visitors Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users choose to get things done much faster. Buying choices are made quickly.
Online reviews are clearly persuasive, yet online marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses
Given that the large majority of consumers read reviews, you would want yours to be appealing to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Reviews Posted On Twitter Can Grow Revenues By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
Just 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of businesses in fact use them.
Although we now know why client reviews are so powerful, many businesses obviously do not.
Source: LsaInsider
60% Of Customers Seek Advice From Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With men being two times as likely to be affected than women.
Reviews and score data reveal individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
83% Of Customers Do Not Rely On Advertising
The conventional channels to reach consumers aren't as prominent as they used to be. Many users who no longer trust ads select to take note of customers' suggestions online.
Source: Statuslabs
The Average Review Length Has Gotten 65% Much Shorter Since 2010
These days reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers