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73% Of Customers Think Consumer Reviews Are More Vital Than Star And Number Scores
Online review statistics make it clear people aren't satisfied with scores alone.
Written reviews make the stats appear more genuine which is what the prospective customers are looking for. Nearly a 3rd of customers say written reviews are the only feature that makes them believe the websites' reviews are useful and pertinent.
Source: Fan and Fuel
88% Of Americans Revealed That Product Reviews Were The Most Prominent Factor When Buying Home Electronics
Stats reveal that reviews were more helpful than Television ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
86 Percent Of Consumers Would Think About Composing A Review For A Business
Your clients are your most important resource, and it's not just because of the money they spend at your business. If you give them an excellent experience, they will be willing to share it.
Source: Brightlocal
67% Of Consumers Admit Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider
When customers need to choose a service provider, reviews have a huge influence on their decision.
Source: DemandGenReport
Software Application Reviews Impact Over 98 Percent Of All Purchasers
18 percent of software application buyers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2 percent of consumers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of businesses actually utilize them.
Although we now understand why client reviews are so effective, most businesses apparently don't.
Source: LsaInsider
Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer states. The reason, producers' descriptions are basically advertisements.
Source: Martech Zone
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can also affect our buying preferences.
According to social reviews data, Facebook affects over half of users' purchase decisions.
If it has positive reviews, Facebook reviews stats reveal that 4 out of 5 users are more likely to trust a local business.
Source: RevLocal
77% Of Clients Do Not Trust Reviews That Are Older Than 3 Months
Clients don't care how excellent your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.
It is for this reason that businesses ought to be constantly asking for reviews.
Source: Statuslabs
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies question the integrity of online reviews. However, they realize the massive impact user scores have on their business. Undesirable consumer or employee reviews can influence 90% of job seekers.
Source: Career Arc
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
83% Of All Younger Consumers Were Invited To Leave A Review Recently
Of those asked, 80% of clients did give a review. In general, companies have asked 66% of all clients to post a review on their business.
Source: Brightlocal
88% Of Executives Regard Reputation Risk As A Top Business Problem
Reputation management statistics indicate a business's reputation doesn't impact simply the clients. Potential employees likewise take a look at scores and read reviews.
Source: Deloitte
72 Percent Of Clients Won't Take Action Before They Read Some Reviews
Irrespective of how eye-catching your marketing is, you still need customer reviews. There's no other way around it. Customers are still happy to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and want the best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Businesses
More youthful people understand the worth of being informed. User-generated content has an unassailable influence on consumers.
If businesses stop to consider the power of client reviews over millennials, they will understand what they've been missing out on. Older people are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal