15% Of Consumers Do Not Trust Businesses With No Online Reviews

No trust indicates no interactions. 15 percent of possible customers will not even consider working with a business they can't discover viewpoints about.

Source: Statuslabs

70 Percent Of Consumers Prefer To Discover A Business By Means Of Short Articles And Reviews, Rather Than Advertisements

Advertisements are all well and good, however it's worth attempting a different approach too. Reviews are by far the very best way to find the truth about a service or product.

Source: Statuslabs

Online Product Reviews About An Item Can Amplify Its Conversion Rate By An Incredible 270 Percent

User review statistics reveal the purchase probability for an item with 5 reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

67% Of Customers Claim That Reviews Are A "Extremely Crucial" Factor When Selecting A Solution Provider

When consumers need to choose a service provider, reviews have an enormous influence on their decision.

Source: DemandGenReport

30% Of Customers Feel Favorable To A Company Which Answers Online Reviews

Communicating with your customers creates trust. Even something like responding to their reviews and comments can make them feel appreciated.

As you may expect, customers who feel this way are ready to spend more cash with a business.

Source: Statuslabs

Favorable Reviews Encourage 68% Of Consumers To Use Local Businesses

Since the vast bulk of customers read reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

72 Percent Of Customers Won't Take Action Before They Read Some Reviews

No matter how attractive your marketing is, you still require customer reviews. There is no skirting around it. Consumers are still happy to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

64% Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read client reviews, agree that it increases their buying confidence.

Businesses utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Most Best Selling Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody delighted, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower score really helps your overall rating.

According to consumer rating stats, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

98% Of Yelp's Browsers Bought From A Business They Found On The Site

Usually, 142 million consumers go to Yelp on a monthly basis. If you have not declared your free Yelp business page, this is as excellent a time as any.

Source: RevLocal

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review data, people devote more than five times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

52% Of Customers Rely On A Product More If It Has Negative Reviews Also

We already touched upon the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Customers anticipate to see some negative reviews.

Source: Capterra

Clients Could Invest 31 Percent More With A Business That Has Great Reviews

Take notice of this statistic. The better other users explain your services or product, the more cash you can charge and customer review stats reveal to us exactly how much more.

Source: Martech Zone

Over Half Of People Aged 25 To 34 Submitted Reviews

According to Statista, the more youthful generations are purportedly the more opinionated ones.

Source: Statista

91 Percent Of Millennials Trust Online Reviews As Much As Loved Ones

Online review stats put customers' reviews as the most trustworthy source of recommendations. Online reviews typically bring the same weight as guidance from loved ones.

Source: Brightlocal

53 Percent Of Americans Consider Item Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.

Today's shoppers are wary and want the best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the buying decision.

Source: Statista

74 Percent Of Regional Companies Have At Least 1 Google Review

One review is far from sufficient to improve your website's SERP ranking.

Taking a look at online scores data, we learnt that a business requires to have at least 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

77% Of Clients Would Post A Review If They Were Asked

More than a 35% would submit a review to notify others about their consumer experience and 24% would undoubtedly direct their review to the company itself.

Over a 26% would be willing to leave a review to assist other people with their decision making process.

Source: Podium