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67% Of Consumers Suggest Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider
Reviews have an enormous impact on their decision when clients have to select a solution provider.
Source: DemandGenReport
Negative Reviews Can Boost Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive force for users to devote more time on your site. According to online review stats, people devote more than 5 times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
If They Were Asked, 77% Of Consumers Would Undoubtedly Post A Review
More than a 35% would do it to inform others about their consumer experience and 24% would definitely direct their review to the company itself.
Over a 26% would want to leave a review to assist other individuals with their choice making process.
Source: Podium
71% Of Millennials Browse Customer Reviews Of Expert Services
Over half of all individuals in need of an expert service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to pick a lawyer or a doctor.
Younger people (age 18-35) are even more likely to hire a professional based upon online reviews. Only 19% of millennials will think about employing a legal representative without any.
Source: Thomson Reuters
A Single Business Review Can Raise Its Conversions By 10%
Online review stats reveal user-generated content can do wonders in terms of conversions.
A single review can have a massive effect on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can supply a mind-blowing 44% increase.
Source: RevLocal
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'always' or 'very often'.
Source: Trust You
Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to purchase a new vehicle and there are several models which fit your requirements. How do you choose the best one for you? Well, you read reviews.
With the help of other customers, you manage to choose a model that works for you. That's how positive reviews convert customers into clients.
Source: Consumer Affairs
Only 6% Of Customers Do Not Trust Consumer Reviews At All
According to customer review statistics, a whopping 19% of customers always rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
52% Of Customers Trust A Product More If It Has Negative Reviews As Well
We already touched upon the positive and negative reviews and their effect on customers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. Customers anticipate to see some negative reviews.
Source: Capterra
Many Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've gone to a supplier. Online review trends reveal people choose to comment if they had a positive experience, rather than a mediocre or negative one.
Source: Brightlocal
49% Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Purchasing Decision
Customers value not just the quality or nature of the reviews, but they consider their number and recency too.
The share of consumers, who take note of the variety of reviews is presently at 46%.
Source: Brightlocal
83% Of Clients Do Not Trust Advertising
The conventional channels to reach customers aren't as influential as they used to be. Most users who no longer trust ads select to take note of consumers' suggestions online.
Source: Statuslabs