95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike check out reviews to form an opinion. Business tourists check out approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they read reviews 'constantly' or 'very frequently'.

Source: Trust You

91 Percent Of Millennials Trust Online Reviews As Much As Family And Friends

Online review stats place customers' reviews as the most reliable source of recommendations. Online reviews typically carry the same weight as guidance from family and friends.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

77% Of Buyers Do Not Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

Online Item Reviews About A Product Can Improve Its Conversion Rate By An Incredible 270 Percent

User review statistics show the purchase likelihood for a product with five reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

70 Percent Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out much more reviews to get a clear view of how business is actually doing. Don't depend upon that fact alone.

Source: Brightlocal

63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.

These online review stats show the basic popularity of a site can just go so far when it concerns trust.

Source: Review Trackers

89% Of Clients Read A Businesses Feedback To Reviews

Not only do a lot of consumers check out the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.

Source: Brightlocal

67% Of Customers Suggest Reviews Are A "Very Important" Factor When Choosing A Solution Provider

When consumers need to choose a solution provider, reviews have a massive impact on their decision.

Source: DemandGenReport

Software Application Reviews Impact Over 98% Of All Purchasers

18 percent of software application purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no effect whatsoever on just 2 percent of customers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone

86% Of Consumers Would Think About Writing A Review For A Business

Your clients are your most important resource, and it's not just because of the money they spend at your business. If you give them a great experience, they will be willing to share it.

Source: Brightlocal

Half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

Younger individuals know the value of being informed. User-generated material has an unassailable effect on customers.

They will realize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older people are various though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Consumers Might Invest 31 Percent More With A Business That Has Excellent Reviews

Take note of this statistic. The more detailed other users describe your service or product, the more cash you can charge and customer review stats reveal to us precisely how much more.

Source: Martech Zone