Customer Reviews On Items Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, makers' descriptions are basically ads.

Source: Martech Zone

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

USA Consumers View "Product Performance" To Be The Most Helpful Detail In Product Reviews

When people read reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US clients.

Source: Statista

If They Were Asked, 77% Of Consumers Would Most Likely Leave A Review

More than a 35% would post a review to advise others about their customer encounter and 24% would most likely direct their review to the business itself.

Over a 26% would be willing to post a review to help other individuals with their choice making process.

Source: Podium

86 Percent Of Customers Would Consider Composing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the cash they invest at your business. If you provide a good experience, they will be willing to share it.

Source: Brightlocal

95% Of Disappointed Customers Will Go Back To A Company If A Business Manages To Solve Problems Quickly And Efficiently

Customers do not anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there is absolutely nothing else a company can do to resolve an issue, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

89% Of Clients Review A Businesses Responses To Reviews

Not only do most shoppers read the review replies, 30% of them highly value them. Practically 96% read the replies to their own reviews.

Source: Brightlocal

15 Percent Of People Don't Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15 percent of prospective consumers will not even consider working with a business they can't discover opinions about.

Source: Statuslabs

67% Of Customers Claim That Reviews Are A "Very Crucial" Factor When Choosing A Service Provider

When clients have to select a solution provider, reviews have a massive influence on their decision.

Source: DemandGenReport

Only 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of companies in fact use them.

Although we now understand why consumer reviews are so powerful, many businesses apparently do not.

Source: LsaInsider

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business

The star ranking is the first thing customers see. Still, users focus on other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of United States consumers.

Source: Statista

72 Percent Of Clients Will Not Take Action Unless They Check Out Some Reviews

Regardless of how appealing your marketing is, you still need consumer reviews. There's no way around it. Clients are still happy to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of USA Clients

24% of US buyers consider reviews as 'extremely influential'.

To illustrate the value of online reviews and scores, did you know that 81 percent of consumers will pay more for a product with reviews and those same customers are also happy to accept slower shipping times for such items.

Source: Turntonetworks

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Customers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of consumers, who take notice of the variety of reviews is currently at 46%.

Source: Brightlocal

73% Of Customers Believe Written Reviews Are More Crucial Than Star And Number Ratings

Online review data make it clear people aren't pleased with ratings alone.

Client reviews make the statistics appear more authentic which is what the potential clients are searching for. Nearly a 3rd of consumers say written reviews are the only feature that makes them believe the sites' reviews are relevant and helpful.

Source: Fan and Fuel

Favorable Reviews Encourage 68 Percent Of Customers To Use A Local Business

Because the huge bulk of customers check out reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal