49 Percent Of Customers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of customers, who take notice of the number of reviews is currently at 46 percent.

Source: Brightlocal

When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Element

Data reveal that reviews were more effective than TV advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Online Product Reviews About A Product Can Boost Its Conversion Rate By More Than 270 Percent

User review statistics reveal the purchase possibility for a product with 5 reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center

Positive Reviews Motivate 68 Percent Of Consumers To Use A Local Business

Given that the large majority of consumers check out reviews, you'd want yours to be appealing to brand-new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Most Best Selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star rankings. In some cases a lower score actually helps your overall rating.

According to consumer rating statistics, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to buy a brand-new car and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read the reviews.

With the help of other customers, you manage to pick a model that works for you. That's how positive reviews transform consumers into consumers.

Source: Consumer Affairs

90 Percent Of Individuals Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals state about first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your site, think about asking your visitors to compose one.

Source: Martech Zone

Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your website. According to online review stats, individuals devote more than five times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

77% Of Consumers Would Undoubtedly Submit A Review If They Were Asked

More than a 35% would post a review to notify others about their consumer encounter and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to give a review to help other individuals with their choice making process.

Source: Podium

Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can likewise influence our purchasing preferences.

According to social media reviews statistics, Facebook affects the majority of users' purchase choices.

If it has favorable reviews, Facebook reviews statistics reveal that 4 out of five users are likely to rely on a local business.

Source: RevLocal

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's shoppers are wary and desire the best bang for their buck. It's not surprising that that they consider reading reviews as a huge part of the buying decision.

Source: Statista

Over Half Of Consumers Won't Utilize A Service If It Has Less Than A 4 Star Score

This stat is among many that illustrate the importance of online ratings. Now that news of client fulfillment travels this fast, keeping your clients happy is more important than ever.

57% of customers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

Furthermore, 11% looked only for companies with a perfect five star score.

Source: Brightlocal