71% Of Millennials Browse Consumer Reviews Of Expert Services

Over half of all people in need of a professional service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to choose a doctor or a lawyer.

Younger people (age 18-35) are a lot more inclined to work with an expert based upon online reviews. Just 19% of millennials will think about working with an attorney without any.

Source: Thomson Reuters

72% Of Clients Won't Take Action Unless They Check Out Some Reviews

No matter how appealing your marketing is, you still require client reviews. There is no way around it. Customers are still ready to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business

The star ranking is the first thing consumers see. Still, users pay attention to other aspects as well, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA customers.

Source: Statista

If A Company Manages To Resolve Problems Quickly And Efficiently, 95% Of Dissatisfied Clients Will Return To A Company

Customers don't anticipate you to be perfect. When things go wrong, they do expect you to remedy things. If there's absolutely nothing else a company can do to solve a concern, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

A Lot Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a vendor. Online review trends show individuals choose to comment if they had a positive experience, rather than a average or unfavorable one.

Source: Brightlocal

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Consumers anticipate to see some negative reviews.

Source: Capterra

The Average Review Word Count Has Actually Gotten 65% Shorter Since 2010

As of late reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

Visitors Reading Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. Therefore, purchasing choices are made quickly.

Online reviews are obviously convincing, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of clients, who focus on the number of reviews is currently at 46 percent.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

64% Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of consumers who check out consumer reviews, agree that it increases their buying confidence.

Organizations utilize the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

83 Percent Of Customers Do Not Rely On Advertising

The conventional channels to reach customers aren't as influential as they used to be. Many users who no longer trust advertisements choose to focus on customers' suggestions online.

Source: Statuslabs

91% Of Millennials Rely On Online Reviews As Much As Friends And Family

Online review stats put clients' reviews as the most trustworthy source of suggestions. Online reviews usually carry the exact same weight as guidance from loved ones.

Source: Brightlocal

60 Percent Of Consumers Consult Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.

Reviews and rating statistics reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

73% Of Consumers Think Client Reviews Are More Crucial Than Star And Number Ratings

Online review data make it clear individuals aren't satisfied with scores alone.

Client reviews make the statistics appear more authentic which is what the potential customers are looking for. Practically a 3rd of customers say composed reviews are the only function that makes them think the websites' reviews are pertinent and useful.

Source: Fan and Fuel

89% Of Consumers Choose To Read Reviews On Their Cell Phones

Be it by means of an app or a mobile internet browser, customers choose to read reviews on their mobile phones.

Source: Statista